Regional Field Marketing Strategist

Inspire; Athens (GA); Presencial; USD 70.000 - 120.000; Jornada completa

Descripción de la vacante

Inspire seeks a regional marketing partner to work with franchisee networks, guiding local strategies and execution. You will act as the local expert on market dynamics, consumer behavior, and competition, collaborating with Operations, Training, Growth, and Analytics to scale demand and growth.

Travel up to 60% is required; strong communication, relationship-building, and project management skills are essential to support franchisees and align with national plans.

Formación

• High School Diploma or GED required; Bachelor's degree preferred.
• 3+ years in marketing, brand management, or franchise operations.
• Strong written and verbal communication, presentation, and analytical skills.
• Experience in multi-unit/field-based roles and ability to travel up to 60%.

Responsabilidades

• Build strong relationships with franchisees as their local marketing coach.
• Be the expert on regional/local dynamics and market conditions.
• Identify local shifts and needs requiring marketing and XF team support.
• Maintain franchisee relationships with marketing leadership in region.
• Provide boots-on-ground support for market moments (marketing, PR, store-level support).
• Attend franchisee meetings and help prepare materials and presentations.
• Champion Local Store Marketing tools (LSM, Pricing Portal) adoption.
• Drive LSM strategy with franchisees and identify regional media opportunities.
• Be the regional/local spokesperson for national marketing strategies.

Conocimientos

Franchisee relations

Local market insights

Marketing program execution

LSM strategy

Communication & presentation

Educación

High School Diploma or GED

Bachelor degree (Business/Marketing/Operations/Hospitality)

Descripción del empleo

Inspire seeks a regional marketing partner to work with franchisee networks, guiding local strategies and execution. You will act as the local expert on market dynamics, consumer behavior, and competition, collaborating with Operations, Training, Growth, and Analytics to scale demand and growth.

Travel up to 60% is required; strong communication, relationship-building, and project management skills are essential to support franchisees and align with national plans.