Regional Director of Business Development Skilled Nursing

Confidential Healthcare Facility; Harrisburg (Dauphin County); Sur place; USD 120 000 - 135 000; Plein temps

Avantages offerts par ce poste

Gas card

Car allowance

Mileage reimbursement

Phone allowance

Company debit card for expenses

Résumé du poste

Confidential: Healthcare Facility seeks a Regional Director of Business Development to lead census growth across Central Pennsylvania SNFs. You will build hospital, payer, and community referrals while guiding multiple facility teams and developing the regional strategy.

This role requires extensive SNF BD experience, strong relationship skills, and regular travel across Pennsylvania. Base salary range is $120,000–$135,000 with a bonus up to $15,000 and performance incentives.

Qualifications

• Must have extensive regional business development experience in skilled nursing.
• 5+ years in business development or marketing leadership in SNF.
• Experience managing teams across multiple facilities.
• Proven census growth and multi-site referral management.
• Strong knowledge of managed care, Medicaid eligibility, and referral pathways.
• Experience with CRM/referral systems and data-driven decision making.
• Excellent relationship-building, negotiation, communication, and leadership skills.
• Deep understanding of the skilled nursing and post-acute healthcare market.
• Valid driver’s license and willingness to travel across Pennsylvania.

Responsabilités

• Own the business development strategy and performance for multiple SNF locations across an assigned Pennsylvania region.
• Build and manage referral relationships with hospital discharge planning, case management, ACOs, physician groups, and other community referral sources.
• Recruit, train, and manage Central Admissions, Clinical Liaisons, Community Marketers, and Facility-Based Admissions Directors.
• Establish and monitor KPIs for conversion rates, response times, referral source development, and census growth.
• Analyze PointClickCare and CRM/referral data to track performance, referral trends, and payer mix.
• Partner with regional and facility administrators and nursing leadership to align facility capabilities with referral demand.
• Manage payer and managed care relationships and support compliance with Medicare, Medicaid, and managed care requirements.
• Represent the organization at industry events and referral source functions.
• Monitor competitor activity, market trends, and reimbursement changes that may affect referral flow.
• Report regularly to executive leadership on regional pipeline health, occupancy trends, census growth, and business development opportunities.

Connaissances

Regional Business Development

Multi-site Leadership

Census Growth

Referral Networks

Managed Care Knowledge

CRM / Referral Systems

Communication & Leadership

Skilled Nursing Knowledge

Driver's License & Travel

Description du poste

Regional Director of Business Development — Skilled Nursing Facilities

Must have extensive Business Development experience in multi-site skilled nursing facilities to be considered. If you do not have this experience your application will not be considered.

Location: Central PA | Multi-Site Coverage & Regional Travel Required
Salary: $120,000–$135,000 annually
Reports To: VP of Business Development

About the Opportunity

We are seeking an experienced, results-driven Regional Director of Business Development to lead census and q-mix growth across a portfolio of skilled nursing facilities throughout Central Pennsylvania, including Camp Hill, Gettysburg, Lancaster, and surrounding areas.

This is a high-impact leadership role for someone who thrives on building relationships with hospital systems, managed care organizations, physician groups, and community referral sources while leading and mentoring facility-level business development teams.

What You'll Do

• Own the business development strategy and performance for multiple SNF locations across an assigned Pennsylvania region.

• Build and manage referral relationships with hospital discharge planning, case management, ACOs, physician groups, and other community referral sources.

• Recruit, train, and manage Central Admissions, Clinical Liaisons, Community Marketers, and Facility-Based Admissions Directors.

• Establish and monitor KPIs for conversion rates, response times, referral source development, and census growth.

• Analyze PointClickCare and CRM/referral data to track performance, referral trends, and payer mix.

• Partner with regional and facility administrators and nursing leadership to align facility capabilities with referral demand.

• Manage payer and managed care relationships and support compliance with Medicare, Medicaid, and managed care requirements.

• Represent the organization at industry events and referral source functions.

• Monitor competitor activity, market trends, and reimbursement changes that may affect referral flow.

• Report regularly to executive leadership on regional pipeline health, occupancy trends, census growth, and business development opportunities.

What We're Looking For

• MUST have extensive Regional Business Development experience in Skilled Nursing.

• 5+ years of business development or marketing leadership experience in skilled nursing.

• At least 2 years of experience managing a team across multiple facilities.

• Proven track record of growing census and managing multi-site referral territories.

• Strong working knowledge of managed care, Medicaid eligibility processes, and post-acute referral pathways.

• Experience with CRM/referral management systems and data-driven decision-making.

• Exceptional relationship-building, negotiation, communication, and leadership skills.

• Strong understanding of the skilled nursing and post-acute healthcare market.

• Valid driver's license and willingness to travel regularly throughout Pennsylvania.

Compensation & Bonus

• Base Salary: $120,000–$135,000 annually

• Bonus Structure: Up to $15,000 annually

• Performance-based incentive opportunities

Regional Perks & Expense Support

• Gas card

• Car allowance

• Mileage reimbursement

• Phone allowance

• Company debit card for approved business expenses

Benefits

• Comprehensive Medical, Dental, and Vision Benefits

• 401(k) Savings Plan

• Paid Time Off

• Employee Assistance Program (EAP)

If you have extensive regional business development experience in skilled nursing and a proven ability to grow census, develop referral relationships, and lead teams across multiple facilities, we want to hear from you.

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