Regional Director, CNC Capital Equipment Sales

Aspire Talent Solutions; Charlotte (NC); On-site; USD 140,000 - 190,000; Full time

Job summary

Aspire Talent Solutions seeks a Director of Sales (CNC Capital Equipment) to lead a Southeast team of CNC Sales Engineers from Charlotte, NC. The role drives revenue, profitability, market share, and sustainable growth while coaching and developing the sales organization.

The ideal candidate has 10+ years in B2B sales with industrial capital equipment, plus 5+ years in sales leadership. Expect 40–60% regional travel and a focus on forecasting, CRM discipline, and talent development to build

Qualifications

• 10+ years of progressive B2B sales experience in Manufacturing, Industrial, or related industries.
• 5+ years of sales-management experience leading sales professionals.
• Experience selling technical, engineered, industrial, capital-equipment with longer sales cycles.
• Demonstrated ability to develop long-term sales strategies and translate them into measurable results.
• Proven success recruiting, onboarding, training, coaching, mentoring, developing, retaining high-performing sales professionals.
• Experience managing and developing a field sales organization.
• Strong business acumen with ability to analyze performance and opportunities.
• Experience improving sales processes, forecasting, pipeline management, CRM discipline, and sales execution.
• Executive presence with the ability to communicate with senior leadership, customers, and cross-functional teams.
• Team-first leadership that builds trust and accountability.

Responsibilities

• Lead the field sales organization in achieving revenue, profitability, market-share, and growth objectives.
• Establish clear performance expectations, monitor results, identify obstacles, and hold the sales team accountable for outcomes.
• Coach, mentor, and develop experienced sales professionals, newer team members, sales managers, and emerging leaders.
• Build a high-performing, team-first culture grounded in trust, accountability, collaboration, and continuous improvement.
• Participate in or lead recruiting, interviewing, selection, onboarding, training, development, and retention of sales talent.
• Create individual development plans and build a pipeline of future sales leaders.
• Translate company objectives into actionable strategies for territory planning, account development, market expansion, forecasting, pipeline management, and competitive positioning.
• Improve sales processes, CRM utilization, forecast accuracy, internal communication, training programs, and sales tools.
• Establish clear roles, responsibilities, performance standards, and accountability across the evolving sales organization.
• Partner with senior leadership and functional leaders on business decisions, commercial opportunities, organizational challenges, and long-term priorities.
• Analyze sales performance, market conditions, customer needs, and competitive activity to identify growth opportunities.
• Support distributor, dealer, and indirect-sales relationships as applicable.
• Help define the long-term vision, structure, talent requirements, and capabilities of the sales organization.
• Travel regularly to support customers, sales professionals, distributors, channel partners, and company operations (40-60% regional travel).
• Perform other related responsibilities as required.

Skills

Sales Leadership

Sales Management

Strategic Planning

Forecasting

Channel/Indirect Sales

Talent Development

Executive Communication

Travel Readiness

Tools

CRM

Job description

Aspire Talent Solutions seeks a Director of Sales (CNC Capital Equipment) to lead a Southeast team of CNC Sales Engineers from Charlotte, NC. The role drives revenue, profitability, market share, and sustainable growth while coaching and developing the sales organization.

The ideal candidate has 10+ years in B2B sales with industrial capital equipment, plus 5+ years in sales leadership. Expect 40–60% regional travel and a focus on forecasting, CRM discipline, and talent development to build