Ralph Lauren Editorial Lead

Ralph Lauren Corporation; New York (NY); Sur place; USD 90 000 - 130 000; Plein temps

Résumé du poste

Ralph Lauren Corporation in New York seeks a highly creative editorial mind to shape and articulate the stories that define the Ralph Lauren world. Working under the Head of Editorial, you will develop and execute the brand's storytelling across global campaigns, narrative social content, brand experiences, and special projects.

The ideal candidate is equally comfortable rewriting headlines, developing campaign narratives, line-editing copy, conceiving visual storytelling, and contributing to

Qualifications

• Exceptional writer with proven ability to craft long-form and short-form storytelling.
• Experience developing original concepts, narratives and creative ideas beyond basic copy.
• Strong visual sensibility and ability to contribute to creative development conversations.
• Deep cultural literacy spanning fashion, design, photography, film, literature, travel, art, architecture, sport and lifestyle.
• Ability to move between strategic thinking and hands-on execution; strong presentation and collaboration skills.

Responsabilités

• Editorial Leadership & Story Development: Partner with Head of Editorial to evolve Ralph Lauren narratives across touchpoints and campaigns.
• Campaign & Creative Concept Development: Develop seasonal, video-first concepts; write scripts, treatments and storylines.
• Writing & Brand Communications: Produce and edit campaign copy, product storytelling, social concepts and exhibition copy.
• Creative & Visual Collaboration: Contribute to visual storytelling discussions; collaborate with photographers, designers and partners.
• Team Leadership & Partnership: Guide and align cross-functional teams; manage multiple initiatives across platforms.

Connaissances

Exceptional writer

Editor

Visual storytelling

Cultural literacy

Cross-functional collaboration

Flexible hours

Travel readiness

Description du poste

Company Description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview

The Ralph Lauren Editorial team is seeking a highly creative editorial mind to help shape and articulate the stories that define the Ralph Lauren world. Working under the Head of Editorial, this role will help develop and execute the brand's storytelling vision across global campaigns, narrative social content, brand experiences, and special projects. The ideal candidate is equally comfortable rewriting a headline, developing a campaign narrative, line-editing copy, conceiving visual storytelling, and contributing to the creative development of advertising campaigns. This role requires a rare combination of writer, editor, strategist, and creative collaborator. The successful candidate will possess exceptional taste, intellectual curiosity, visual fluency, and a deep understanding of how stories come to life across multiple platforms and formats.

Essential Duties & Responsibilities

• Editorial Leadership & Story Development
  • Partner with the Head of Editorial to develop and evolve the Ralph Lauren narrative across touchpoints.
  • Conceive and develop original story ideas, franchise concepts, campaign narratives, and content series.
  • Create, edit, and refine brand storytelling across a wide range of channels and audiences.
  • Carry a story from campaign concept through every touchpoint, understanding how a narrative changes when it becomes a film, a story for the Polo newspaper, a social post, or a live event
  • Identify cultural, historical, artistic, literary, and lifestyle references that enrich and deepen brand storytelling.
• Campaign & Creative Concept Development
  • Collaborate on the development of seasonal campaign concepts that are "video first" in execution.
  • Generate and write campaign narratives, scripts, treatments, and storylines.
  • Participate in the early stages of creative development, helping shape the worlds, characters, settings, and emotional ideas that become still and motion campaigns.
  • Partner with creative, design, production, and marketing teams to ensure narrative consistency throughout campaign execution.
  • Contribute to naming, messaging architecture, headlines, taglines, and campaign language.
• Writing & Brand Communications
  • Write and edit a broad range of materials, including:
    • Campaign copy
    • Product storytelling
    • Social concepts and scripts
    • Experience and exhibition copy
• Creative & Visual Collaboration
  • Contribute meaningfully to visual storytelling discussions, not simply written execution.
  • Work with photographers, filmmakers, designers, stylists, and creative partners to shape narrative expression.
  • Participate in image reviews, mood boards, visual research, and creative presentations.
  • Help translate written ideas into visual experiences and vice versa.
  • Maintain a sophisticated awareness of photography, film, publishing, design, culture, fashion, and contemporary creative practices.
• Team Leadership & Partnership
  • Serve as a trusted creative partner and sounding board to the Head of Editorial.
  • Help prioritize and manage multiple concurrent initiatives across platforms and business functions.
  • Build strong cross-functional relationships throughout the organization.

Experience, Skills & Knowledge

• Exceptional writer and editor with proven ability to work across both long-form and short-form storytelling.
• Demonstrated experience developing original concepts, narratives, and creative ideas rather than simply executing assigned copy.
• Strong visual sensibility and ability to participate meaningfully in creative development conversations.
• Deep cultural literacy spanning fashion, design, photography, film, literature, travel, art, architecture, sport, and lifestyle.
• Ability to move comfortably between strategic thinking and hands-on execution.
• Excellent presentation, communication, and collaboration skills.
• Strong editorial judgment and refined taste.
• Ability to work flexible hours, including outside of local time zone as needed.
• Ability to travel as needed.