Quant Analytics Manager - Marketing

JPMorgan Chase & Co.; Ohio; On-site; USD 180,000 - 240,000; Full time

Job summary

JPMorgan Chase & Co. seeks a VP Marketing Analytics Manager to lead end-to-end analytics for marketing campaigns, from opportunity planning and business case development to impact modeling, test design, and performance measurement.

This role partners with Marketing, Modeling, Finance, and D&A to design and track strategic campaigns. The candidate will guide analytics strategies, coach junior team members, and evolve the analytics toolset including Snowflake and AI-enabled applications to drive

Qualifications

• Proven hands-on experience delivering financial analytics and performance insights.
• 6+ years of Marketing Data & Analytics experience.
• Master’s degree or Bachelor’s with 5+ years in related discipline.
• Ability to explain complex quantitative topics clearly to senior stakeholders.

Responsibilities

• Lead financial and analytical optimization of marketing programs across the lifecycle.
• Own stakeholder relationship management for marketing partners and timelines.
• Drive experimentation strategy and measurement rigor with test design and metrics.
• Apply predictive models to marketing investment planning and optimization for growth.
• Develop analytic assets to evaluate campaign incrementality, profitability, and ROI.
• Leverage Snowflake and AI-enabled analytics to improve speed and scale.
• Collaborate across modeling, finance, and marketing teams for implementable solutions.
• Define data requirements and partner with data teams to address gaps.

Skills

Marketing analytics

Stakeholder management

Executive communication

Mentoring

Education

Master’s degree

Bachelor’s degree + 5 years experience

Tools

SQL

Python

SAS

R

Snowflake

Job description

As a VP, Marketing Analytics Manager, you will manage and deliver analytics across the end-to-end marketing campaign lifecycle, including opportunity planning, financial business case development, impact modeling, test design, execution support, reporting, and financial performance measurement, with a focus on marketing acquisition campaigns. This role partners closely with Marketing, Modeling, Finance, and Data & Analytics (D&A) stakeholders to develop, design, implement, and track strategic campaigns. The successful candidate is analytically and technically strong, communicates clearly with senior stakeholders, operates with a consultative mindset, and brings innovative analytical approaches to convert complex data into actionable insights.

Job Responsibilities

• Lead financial and analytical optimizationof marketing programs throughout the lifecycle: opportunity sizing, targeting, test design, execution support, performance reporting, and insights.
• Own stakeholder relationship management and deliveryfor assigned marketing partners (book of work): intake, prioritization, scoping, timelines, and outputs; align work to business goals and campaign calendars.
• Drive experimentation strategy and measurement rigor, including hypothesis framing, test/control design, success metrics, and post-test readouts; support list execution requirements and measurement feasibility.
• Apply predictive models and measurement insights to ongoing marketing investment planning and optimization, informing audience, offer, channel, and funding decisions to maximize incremental growth and value.
• Develop analytic assets and frameworks to efficiently evaluate campaign incrementality, profitability, and ROI (e.g., forecast/proforma vs. actuals, attribution/measurement approaches where relevant).
• Leverage and help evolve the analytics toolset, includingSnowflakeand emergingAI-enabled analytical applications, to improve speed, scale, and consistency of insights.
• Collaborate across functions(modeling, finance, marketing channels, and execution/delivery teams) to ensure solutions are implementable, controlled, and aligned to standards.
• Advocate for and define data requirementsneeded to monitor performance, targeting, and execution; partner with data teams to address data gaps, quality, and lineage considerations.
• Maintain and enhance processes and controlssupporting measurement quality, repeatability, and auditability of results.
• Coach and develop junior team members, setting standards for analytical methods, documentation, and stakeholder-ready storytelling.

Required Qualifications, capabilities and skills:

• Proven hands-on experience deliveringfinancial analytics and performance insightsacross levels of management, includingcampaign test designs, estimation proformas, and actual performance measurement.
• 6+ yearsof relatedMarketing Data & Analyticsexperience.
• Master’s degreein a related field, orBachelor’s degree + 5 yearsexperience in a related discipline.
• Exceptional collaboration and interpersonal skills; ability to explain complex quantitative topics (e.g.,statistics, algorithms, data structures) clearly and influence decision-making across business and technical partners.
• Demonstrated experience withbusiness marketing strategy and tactical lifecycle execution.
• Proficiency in data analysis languages/tools such asSQL, Python, SAS, R(or comparable).
• Experience withrelational databases and big data platforms, includingSnowflake.
• Strong analytical reasoning, interpretive ability, and structured problem solving.
• Technical understanding ofdata extraction, transformation, and load (ETL/ELT)concepts and how data flows impact analytics outcomes.
• Experience withdynamic, interactive self-serve BI tools(dashboarding and automated reporting).
• Strong written and oral communication skills, including creating executive-ready narratives and presenting complex findings simply.