Public Relations Specialist

Socket.dev; Mahwah (NJ); Hybrid; USD 55,000 - 75,000; Full time

Job summary

Socket.dev is seeking a dynamic Public Relations Specialist to shape and maintain our public image, developing strategic communication plans, managing media relations, and crafting compelling narratives across channels.

This hybrid role requires collaboration with marketing, legal, and leadership to ensure consistent messaging, coordinate events, and monitor media coverage for measurable PR results.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
• 3–5 years of proven PR experience.
• Excellent written and verbal communication, with strong grammar and style.
• Proven ability to craft press releases and media pitches.
• Established media relationships and understanding of media relations.
• Experience with media monitoring tools and social platforms.
• Crisis communication and reputation management experience.
• Strong organization and ability to manage multiple priorities.
• Able to work independently and in a team.
• Proficiency in Microsoft Office; familiarity with PR software.

Responsibilities

• Develop and implement PR strategies to boost visibility and reputation.
• Cultivate relationships with media outlets, journalists, bloggers, and influencers.
• Write and distribute press releases, advisories, and PR materials.
• Manage media inquiries promptly and professionally.
• Organize press conferences and media events.
• Monitor media coverage and trends; report insights to stakeholders.
• Develop crisis communication plans and act as a point of contact.
• Collaborate with internal teams to ensure consistent messaging.
• Create content for social media, blogs, and newsletters.
• Measure and report PR campaign effectiveness.

Skills

Media relations

Press releases

Copywriting

Project management

Independent worker

Education

Bachelor's degree in Public Relations, Communications, Journalism, Marketing

Tools

PR software

Media monitoring tools

Social media management platforms

Job description

Public Relations Specialist

Location: Atlanta, TX

Workplace Type: Remote

About the Role

We are seeking a dynamic and experienced Public Relations Specialist to join our growing team. This role is crucial in shaping and maintaining our company's public image and reputation. You will be responsible for developing and executing strategic communication plans, managing media relations, and crafting compelling narratives that resonate with our target audiences. The ideal candidate is a creative storyteller with a keen understanding of media landscapes, a strong ability to build relationships, and a passion for public affairs. You will work closely with various internal departments, including marketing, legal, and executive leadership, to ensure consistent messaging and brand alignment across all communication channels. This position offers an exciting opportunity to contribute to high-impact PR campaigns and make a significant difference in how our brand is perceived by the public, stakeholders, and the media.

Key Responsibilities

• Develop and implement comprehensive public relations strategies to enhance brand visibility and reputation.
• Cultivate and maintain strong relationships with media outlets, journalists, bloggers, and influencers.
• Write and distribute press releases, media advisories, and other PR materials.
• Manage media inquiries and respond to requests for information in a timely and professional manner.
• Organize and coordinate press conferences, media events, and other public relations activities.
• Monitor media coverage and industry trends, providing regular reports and insights to stakeholders.
• Develop crisis communication plans and act as a key point of contact during sensitive situations.
• Collaborate with internal teams to ensure consistent brand messaging and support marketing initiatives.
• Create engaging content for various platforms, including social media, company blogs, and newsletters.
• Measure and report on the effectiveness of PR campaigns and initiatives.

Required Skills & Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• Proven experience (3-5 years) as a Public Relations Specialist or in a similar communications role.
• Excellent written and verbal communication skills, with a strong command of grammar and style.
• Demonstrated ability to craft compelling press releases, media pitches, and other PR collateral.
• Established relationships with media contacts and a strong understanding of media relations best practices.
• Proficiency in media monitoring tools and social media management platforms.
• Experience in crisis communication and reputation management.
• Strong organizational and project management skills, with the ability to manage multiple priorities simultaneously.
• Ability to work independently and as part of a collaborative team.
• Proficiency in Microsoft Office Suite and familiarity with PR software.

Additional Information

This is a hybrid role, requiring a balance of in-office collaboration and remote work flexibility. We offer a competitive salary, comprehensive benefits package, and opportunities for professional development. The ideal candidate is proactive, detail-oriented, and possesses a strong work ethic. A portfolio showcasing successful PR campaigns and writing samples is highly recommended. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.