Public Relations Manager (Mandarin Required)

Avia

San Mateo (CA)

On-site

USD 90,000 - 130,000

Full time

3 days ago
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Benefits offered by this job

401(k) retirement plan with company-m勤
Competitive paid time off
Medical, dental, vision, and life保险
Inclusive culture and team events
Career advancement opportunities

Job summary

AviaGames is seeking a highly organized PR Manager to join our Marketing and Communications team. This role supports brand and product publicity across North America, handling media relations, press materials, event coordination, and cross-functional communication between internal teams and external agencies.

The ideal candidate is detail-oriented, resourceful, and passionate about storytelling, able to translate complex game products into clear narratives that strengthen AviaGames' brand image

Qualifications

  • Bachelor's degree in Communications, Journalism, Marketing, or related field.
  • 3+ years of PR/communications experience (agency or in-house).
  • Excellent writing, editing, and AP style familiarity.
  • Strong organizational and multitasking skills under tight deadlines.
  • Experience with media monitoring tools and press distribution platforms.
  • Passion for gaming and digital media; storytelling for complex products.
  • Team player with proactive attitude and strong interpersonal skills.

Responsibilities

  • Support day-to-day PR operations, including media outreach, press monitoring, and coverage tracking.
  • Maintain and expand relationships with local and regional media outlets across North America.
  • Draft and edit press releases, talking points, Q&A documents, and briefing materials.
  • Coordinate with external PR agencies and vendors to ensure timely campaign execution.
  • Assist in preparing media kits, interview requests, and event logistics (virtual & offline).
  • Maintain the company’s media contact database and press archive.
  • Support partnership PR initiatives, ensuring alignment with brand voice and messaging.
  • Monitor public sentiment, competitive trends, and potential PR risks.
  • Collaborate with cross-functional teams (UA, Brand, Legal, Operations) to ensure message consistency.

Skills

PR experience
Writing & editing
Interpersonal skills
Organizational skills

Education

Bachelor's degree in Communications, Journalism, Marketing, or related field

Tools

Business Wire
Cision
Media monitoring

Job description

We are seeking a highly organized and proactive PR Manager to join our Marketing and Communications team. This role will support Avia’s ongoing brand and product publicity efforts across North America, assisting with media relations, press material creation, event coordination, and cross-functional communication between internal teams and external agencies.The ideal candidate is detail-oriented, resourceful, and passionate about storytelling — someone who can help turn complex product information into clear, engaging narratives that strengthen Avia’s brand image and credibility.

Key Responsibilities
  • Support day-to-day PR operations, including media outreach, press monitoring, and coverage tracking.
  • Maintain and expand relationships with local and regional media outlets across North America.
  • Draft and edit press releases, talking points, Q&A documents, and briefing materials.
  • Coordinate with external PR agencies and vendors to ensure timely campaign execution.
  • Assist in preparing media kits, interview requests, and event logistics (virtual & offline).
  • Maintain the company’s media contact database and press archive.
  • Support partnership PR initiatives, ensuring alignment with brand voice and messaging.
  • Monitor public sentiment, competitive trends, and potential PR risks.
  • Collaborate with cross-functional teams (UA, Brand, Legal, Operations) to ensure message consistency.
Qualifications Required
  • Bachelor’s degree in Communications, Journalism, Marketing, or a related field.
  • 3+ years of experience in PR, communications, or media relations (agency or in-house).
  • Strong communication, writing and editing skills; familiarity with AP Style preferred.
  • Excellent organizational and multitasking abilities under tight deadlines.
  • Familiarity with media monitoring tools and press distribution platforms (e.g., Business Wire, Cision).
  • Passion for gaming, entertainment, or digital media is a strong plus.
  • Team player with a proactive attitude and strong interpersonal skills.
  • Passion for gaming, entertainment, or digital media is a strong plus; experienced gamer preferred.
What will you get from joining AviaGames?
  • 401(k) retirement plan plus company matching program
  • Competitive paid time off policy
  • Benefits program including medical, dental, vision, and life insurance options
  • A fun and supportive work environment promoting collaboration, cultural identity, and inclusion for all
  • Social responsibility initiatives and team activities
  • Opportunities for career advancement
What is our culture?

Female-founded and led, AviaGames is a driven social competition mobile gaming platform company that is committed to equality and inclusivity and playing an active role in advancing the gaming industry. At AviaGames, we are committed to fostering a diverse, fair, and safe environment for all to express and be themselves within a fun, creative, and exciting atmosphere. AviaGames provides a space for individuals to thrive and gain experience and opportunities for career growth. Aviagames encourages its staff to be passionate, open-minded, goal-oriented, efficient, and transparent. Undeniably, our leaders demonstrate those values from the top. We strive to be competitive, curious and put forth our best efforts to continue innovating.

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