Public Affairs AI Communications Manager

Meta; Washington (District of Columbia); On-site; USD 146,000 - 206,000; Full time

Job summary

Meta is seeking a public affairs professional to lead strategic AI communications and senior stakeholder engagement. You will shape proactive narratives, identify audiences, and craft messages grounded in product reality, while managing rapid-response efforts in a fast-paced environment.

The role requires coordinating across communications, policy, research, and legal to drive the AI campaign, with an emphasis on influence over authority and measurable outcomes.

Qualifications

• 8+ years in public affairs, strategic communications, campaigns, or policy outreach.
• Shaping how audiences understand complex technology or policy issues.
• Experience translating narrative work into measurable outcomes.
• Coordinate across Communications, Policy, Legal, Marketing to deliver outcomes.
• Manage multiple high-stakes workstreams with attention to detail.
• Produced high-quality written and verbal communications for executives and VIPs.
• Collaborative, with sound judgment in high-stakes situations.

Responsibilities

• Own proactive communications and narrative strategy within Meta's AI public affairs campaign.
• Develop audience-specific messages and proof points grounded in product reality.
• Set engagement architecture and determine where Meta should appear and who leads.
• Build and run proactive earned-media and third-party validation strategies.
• Prepare senior leaders for high-stakes engagements with crisp framing.
• Identify emerging AI moments and deploy timely communications and rapid response.
• Build feedback loops to refine approach based on stakeholder insight and policy trends.
• Create repeatable message toolkits for senior-stakeholder communications.

Skills

8+ years

Audience shaping

Journalist liaison

Cross-functional

High-stakes management

Executive comms

Opinion drafting

Job description

Summary

We are looking for a public affairs professional with deep experience in strategic communications and senior stakeholder engagement who can build and drive the proactive narrative on AI to the most influential policy and consumer voices — and who thrives in a fast-paced, campaign-style environment where relationships, precision, and strategic judgment drive impact.You will play a critical role in one of the company's most strategic initiatives: building understanding and support for AI. You'll be embedded in a strong team tackling some of the most important challenges that the company faces, and your work will directly shape how influential decision-makers understand and engage with Meta's AI vision.In this role, you will drive the strategy, development, and execution of Meta's proactive AI public affairs narrative — identifying the audiences and moments that matter most, developing compelling messages and proof points grounded in product and research reality, and setting the engagement architecture for the campaign: where and how Meta shows up, who leads, what success looks like, and how to sustain momentum.You will serve as the connective tissue across communications, marketing, policy, research, and legal, ensuring all narrative and engagement work ladders up to the campaign's strategic objectives.This role is ideal for someone both strategic and operational: able to set direction, create clarity in ambiguity, and deliver where the external landscape shifts quickly — balancing proactive storytelling with rapid response, and driving outcomes through influence rather than direct authority.

Required Skills

Public Affairs AI Communications Manager Responsibilities:

1. Own the proactive communications and narrative strategy within Meta's AI public affairs campaign — defining priority audiences and moments, developing the message architecture, and driving execution across priority markets

2. Develop messages and proof points grounded in product and research reality, and translate them into audience-specific products: proactive stories and pitches, creator briefs, op-eds, executive remarks and talking points, policy explainers, blog posts, and FAQs

3. Set and maintain the campaign's engagement architecture — determining where and how Meta should show up, who should lead, what success looks like, and how to keep momentum over time

4. Build and run a proactive earned-media and third-party validation strategy across journalists, opinion writers, podcasts, newsletters, and creators

5. Prepare senior leaders for high-stakes engagements — briefings, roundtables, media moments, hearings, and stakeholder meetings — with crisp narrative framing, anticipated questions, and clear calls to action

6. Identify and act on emerging moments in the AI landscape to deploy timely, high-value communications, and partner on rapid response and issue management so Meta is positioned in the conversations that matter most

7. Build feedback loops to assess what is resonating and where there is confusion or skepticism, and refine the approach based on stakeholder insight, earned media dynamics, and policy developments

8. Build repeatable message toolkits and best practices for senior-stakeholder communications that scale across markets and adapt as campaign needs evolve

Minimum Qualifications

Minimum Qualifications:

1. 8+ years of experience in public affairs, strategic communications, political campaigns, government relations, or policy communications

2. Track record of shaping how sophisticated audiences understand complex technology or policy issues, and of translating narrative work into measurable campaign outcomes

3. Experience working with and alongside journalists, creators, senior executives, government officials, and other high-profile stakeholders — with a clear understanding of what these audiences need to hear, how they evaluate claims about emerging technology, and what it takes to earn trust in contested environments

4. Experience coordinating across multiple internal functions (e.g., Communications, Policy, Legal, Marketing) to deliver integrated campaign outcomes

5. Ability to manage multiple high-stakes workstreams simultaneously at campaign speed with consistent attention to detail

6. Experience producing high-quality written and verbal communications, including drafting op-eds, executive remarks, and briefing materials for executive and VIP audiences

7. Sound judgment in high-stakes situations, with a collaborative and team-oriented approach

Preferred Qualifications

Preferred Qualifications:

1. Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

2. Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)

3. Experience in technology, AI, or innovation policy — with the ability to communicate complex technology topics in accessible, compelling terms for both elite and broad audiences

4. Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

5. Proven success operating in a large, matrixed organization where campaign outcomes depend on coordinating across teams you don't directly manage

6. Existing networks among reporters, creators, and thought leaders in the AI/technology sector

7. Direct experience in placing op-eds, securing earned media, or running third-party validator programs that measurably advanced a policy or narrative objective

8. Demonstrated leadership skills with a willingness to take initiative, be resourceful, and operate with a high degree of autonomy and good judgment

9. Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

10. Courage and conviction to bring ideas forward, and the adaptability to shift strategy as conditions on the ground evolve

11. Experience engaging creators, influencers, or consumer-facing audiences alongside policy audiences

12. Track record of identifying and capitalizing on emerging policy or cultural moments to create high-value narrative opportunities

Public Compensation

$146,000/year to $206,000/year + bonus + equity + benefits

Industry

Internet

Equal Opportunity

Meta is proud to be an Equal Employment Opportunity and Aff… We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [e-mail].