Promotions & Game-Day Experience Manager

DIAMOND BASEBALL HOLDINGS LLC; Lawrenceville (GA); On-site; USD 55,000 - 75,000; Full time

Job summary

The Gwinnett Stripers, Triple-A affiliate of the Atlanta Braves, is seeking a Manager of Promotions to lead in-game entertainment, theme nights and sponsor-driven events. You will plan, execute and coordinate promotions, manage game-day staff, and collaborate with Sales and Marketing to maximize attendance and sponsorship revenue.

Responsibilities include developing theme-night concepts, coordinating entertainers, ensuring contracts are fulfilled, and maintaining promotional calendars.

Qualifications

• Experience planning in-game promotions.
• Strong project management and organizational skills.
• Ability to juggle multiple events and timelines.

Responsibilities

• Proactively research trends, best practices, and emerging technologies to stay on the forefront of promotions and new products in the industry.
• Oversee promotional calendar creation and maintenance and ensure that access to current calendar is available to appropriate parties.
• Develop plan for theme nights including pregame, in-game, and postgame elements of the event and character appearances with the intent to secure sponsors.
• Coordinate logistics for game day appearances/entertainment including but not limited to contracting entertainers, set up and take down.
• Coordinate promotions/products/games/events with Corporate Client Services Manager to ensure all contracts, including MiLB contracts, are executed and satisfied.
• Manage execution of promotions, both sponsored and non-sponsored, as needed.
• Ensure event scripts are fun and interesting and that they meet team and sponsor goals.
• Make calls and coordinate with outside organizations related to table displays or other opportunities to participate and execute on games/events/theme nights.
• Procure items needed to execute sponsored promotions – primarily giveaways but also supplies to be used in promotions – ensuring all deadlines related to marketing and game dates are met.
• Oversee scheduling of national anthem singers and assist with necessary add-on sales.
• Work directly with the Marketing department to plan, coordinate and evaluate marketing plans for sponsored promotions and theme nights.
• Clearly communicate all elements of promotions/products/theme nights to staff, customers and public with the goal of increasing attendance at Striper's events.
• Assist, as needed, with video shoots/appearances with players, mascots, and staff for the purpose of promoting ticket and sponsorship sales.
• Coordinate assigned staffing of games/events, and supervise assigned gameday staff.
• Maintain select software systems related to game and event operations.
• Other duties as assigned.

Skills

Promotions planning

Event coordination

Sponsorship support

Staff management

Communication

Attention to detail

Job description

The Gwinnett Stripers, Triple-A affiliate of the Atlanta Braves, is seeking a Manager of Promotions to lead in-game entertainment, theme nights and sponsor-driven events. You will plan, execute and coordinate promotions, manage game-day staff, and collaborate with Sales and Marketing to maximize attendance and sponsorship revenue.

Responsibilities include developing theme-night concepts, coordinating entertainers, ensuring contracts are fulfilled, and maintaining promotional calendars.