Programmatic Yield Manager - Optimize Campaign Performance

Cadent; New York (NY); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health plans

Reproductive health

HSA contribution

Pet Insurance

LegalAid

Critical Illness

Hospital Indemnity

Accident coverage

Parental leave

Mental health support

Wellness stipend

Calm App access

Flexible time off

Summer Fridays

Job summary

Cadent, a leader in programmatic advertising, seeks a Yield Manager to drive the execution of campaigns using our proprietary platform. You will analyze performance, optimize delivery, and collaborate with cross‑functional teams to meet client objectives and profitability.

The role requires translating business concepts to online marketing strategies, developing insights, and implementing tactics with an emphasis on data analysis and strong communication.

Qualifications

• Bachelor's degree in a relevant field
• 1–4 years in campaign management or related experience
• Strong Excel; willingness to learn SQL
• Excellent communication and teamwork skills

Responsibilities

• Subject matter expert in programmatic advertising.
• Ongoing management of campaign performance, delivery, and profitability.
• Analyze data and implement optimization tactics based on client objectives.
• Develop actionable insights and recommendations to Client Services.
• Monitor and analyze reporting to ensure optimal delivery and performance.
• Collaborate with Data Science to improve campaign performance.
• Contribute to the development of best practices for the Yield team.

Skills

Campaign management

Data analysis

Excel

Communication

Teamwork

Education

Bachelor's degree in a relevant field

Tools

SQL

Job description

Cadent, a leader in programmatic advertising, seeks a Yield Manager to drive the execution of campaigns using our proprietary platform. You will analyze performance, optimize delivery, and collaborate with cross‑functional teams to meet client objectives and profitability.

The role requires translating business concepts to online marketing strategies, developing insights, and implementing tactics with an emphasis on data analysis and strong communication.