Programmatic Trader: Optimize Campaigns & Insights

Havas Edge LLC.; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

Havas Edge LLC seeks a Programmatic Trader to manage end-to-end programmatic campaigns for a broad range of advertisers, with a focus on OTT/CTV, in a fast-paced, client-focused environment.

You will propose, implement, monitor, and optimize campaigns across multiple DSPs, analyze performance, report to clients and internal stakeholders, and stay ahead of industry developments to drive success.

Qualifications

• 3-5 years’ experience in programmatic media buying with a performance focus.
• Hands-on experience in self-serve DSPs.
• Strong grasp of campaign success metrics and reporting.
• Experience planning, managing, and optimizing multiple campaigns.
• Analytical mindset with ability to turn data into actionable decisions.
• Ability to manage multiple projects in a fast-paced environment.
• Excellent written and verbal communication skills.

Responsibilities

• Own end-to-end programmatic campaign life cycle across planning, buying, creative and pixel management.
• Set up, execute, manage, and optimize campaigns across multiple DSPs.
• Pace campaigns daily to meet budgets and KPI targets.
• Analyze performance with BI tools and Excel-based analysis.
• Provide insights and reporting to clients and internal stakeholders.
• Update programmatic media plans as needed and implement testing methodologies.
• Stay current with industry developments and new platforms.

Skills

Programmatic media buying

DSP platforms

Analytics

Campaign reporting

Pacing & optimization

Cross-functional teamwork

Education

Bachelor's Degree in Marketing or related

Tools

Google DoubleClick Bid Manager

TheTradeDesk

DataXu

Amazon Advertising Platform

Adobe/TubeMogul

Thunder

AppNexus

MediaMath

Job description

Havas Edge LLC seeks a Programmatic Trader to manage end-to-end programmatic campaigns for a broad range of advertisers, with a focus on OTT/CTV, in a fast-paced, client-focused environment.

You will propose, implement, monitor, and optimize campaigns across multiple DSPs, analyze performance, report to clients and internal stakeholders, and stay ahead of industry developments to drive success.