Programmatic & Sponsorship Ads Product Lead

Mrbeastyoutube

New York (NY)

On-site

USD 140,000 - 200,000

Full time

14 days+
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Benefits offered by this job

Competitive Salary
Medical (Blue Cross Blue Shield)
Dental
Vision
Company-paid Life Insurance
Health Savings Account (HSA)
401k with company match

Job summary

Beast Industries is seeking a Programmatic and Sponsorship Ads Product Specialist to design the campaign operations, measurement, and optimization framework for a new brand-creator partnerships motion. You’ll work across DV360, Google Ads, YouTube, and CTV/OTT while integrating sponsorship amplification and data-driven insights.

You should be comfortable navigating both traditional buy-side media and creator-led workflows, translating goals into scalable operating playbooks and performance

Qualifications

  • Experience with DV360, Google Ads, YouTube Ads or similar DSPs.
  • Experience running programmatic video, YouTube, CTV/OTT, or TV-style campaigns.
  • Familiarity with creator marketing and sponsorship amplification products.
  • Strong understanding of upper- and mid-funnel objectives (awareness, reach, frequency).
  • Ability to connect campaign execution to analytics, attribution, and reporting.
  • Knowledge of privacy-friendly measurement and first-party data practices.
  • Understanding advertiser workflows: permissions, trafficking, governance.

Responsibilities

  • Define campaign management across DV360, Google Ads, YouTube, CTV/OTT, and related environments.
  • Build playbooks for setup, targeting, optimization, measurement and reporting.
  • Advise on DSP structure, YouTube buying, and sponsorship amplification strategies.
  • Translate advertiser goals into media plans and measurement frameworks.
  • Explain reach, frequency, lift, and downstream impact of video/sponsorship campaigns.
  • Collaborate with internal teams and external brand stakeholders.
  • Provide guidance on permissions, data-sharing, and whitelisting workflows.
  • Support integration thinking around data collection, retargeting and optimization.

Skills

DV360
Google Ads
YouTube Ads
Programmatic video
CTV/OTT campaigns
Creator marketing
Audience targeting
Measurement & attribution
Ad analytics

Job description

Beast Industries is seeking a Programmatic and Sponsorship Ads Product Specialist to design the campaign operations, measurement, and optimization framework for a new brand-creator partnerships motion. You’ll work across DV360, Google Ads, YouTube, and CTV/OTT while integrating sponsorship amplification and data-driven insights.

You should be comfortable navigating both traditional buy-side media and creator-led workflows, translating goals into scalable operating playbooks and performance

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