Programmatic Campaign Manager: Data-Driven Growth

Starcom; Chicago (IL); On-site; USD 75,050 - 107,835; Full time

Job summary

Starcom is seeking a Manager of Programmatic to lead planning and hands‑on execution across display, video, CTV/OTT, and DOOH. You will partner with analytics and account leads to drive data‑driven performance and mentor junior analysts to deliver best‑in‑class work.

The role combines strategic leadership with operational execution, ensuring campaigns are innovative, measurable, and aligned with client objectives. Strong DSP and verification tool experience are essential.

Qualifications

• 3+ years of progressive experience in programmatic media.
• Experience designing and executing strategic media plans aligned with client KPIs and business goals.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Hands-on experience with DSP platforms (e.g., The Trade Desk, DV360, Yahoo DSP, Amazon DSP) and familiarity with DMPs.
• Familiarity with ad verification tools (IAS, DoubleVerify) and brand safety protocols.
• Excellent client & partner communication — able to present performance, explain technical choices and recommend strategy.
• Strong troubleshooting, QA discipline, and project management skills.
• Proficiency in Microsoft Office Suite; advanced Excel skills preferred.
• Bachelor’s degree or higher preferred.

Responsibilities

• Lead programmatic planning, execution, and optimization across major DSPs.
• Communicate digital strategies and rationale to clients and internal teams.
• Maintain strong client relationships with proactive performance insights.
• Apply platform features to enhance performance, including audience segmentation and bid strategies.
• Collaborate with analytics to implement measurement plans and interpret data.
• Oversee QA, troubleshoot issues, and ensure proper implementation.
• Coordinate delivery of assets, orders, and campaign documentation for launches.
• Prepare client presentations with actionable recommendations and insights.

Skills

Programmatic media

Data analysis

Client communication

Project management

Education

Bachelor’s degree or higher

Tools

The Trade Desk

DV360

Yahoo DSP

Amazon DSP

DMPs

IAS

DoubleVerify

Job description

Starcom is seeking a Manager of Programmatic to lead planning and hands‑on execution across display, video, CTV/OTT, and DOOH. You will partner with analytics and account leads to drive data‑driven performance and mentor junior analysts to deliver best‑in‑class work.

The role combines strategic leadership with operational execution, ensuring campaigns are innovative, measurable, and aligned with client objectives. Strong DSP and verification tool experience are essential.