Programmatic Campaign Manager

Moroch; Dallas (TX); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Hybrid work

Job summary

Moroch is seeking an experienced digital media professional to lead and optimize programmatic campaigns across multiple platforms. You will coordinate timelines, trafficking, QA, and reporting while applying strategic buying tactics to meet client goals.

Responsibilities include ensuring accurate setup, monitoring budgets, and driving performance insights. You will document optimizations and collaborate with internal teams and vendors to deliver successful media plans.

Qualifications

• Proven experience managing digital media campaigns end-to-end.
• Ability to coordinate campaigns across timelines, trafficking, QA, optimization and reporting.
• Experience with platform-specific buying tactics and bid strategies.
• Strong analytics for performance insights, measurement, and post-campaign learnings.
• Familiarity with vendor management, reconciliation, and budgeting processes.

Responsibilities

• Validate campaign readiness before launch. Confirm creative assets, targeting, inventory, tracking, naming, billing, and vendor requirements are complete and accurate prior to launch.
• Manage campaign timelines and deliverables. Coordinate launch, trafficking, QA, optimization, reporting, and reconciliation milestones across teams and partners.
• Apply platform-specific buying tactics. Select bidding methods, deal types, frequency controls, device strategies, audience layering, and inventory settings per platform.
• Monitor budget utilization and spend accuracy. Track spend against plans, identify underdelivery or overspend, and take corrective action.
• Document optimization rationale and campaign changes. Maintain records of adjustments, performance observations, and vendor recommendations for visibility.
• Escalate risks and performance concerns proactively. Communicate impacts and steps, involving stakeholders before issues affect results.
• Ensure compliance with media and measurement requirements. Adhere to policies, brand safety, privacy, taxonomy, and measurement protocols.
• Support post-campaign reconciliation and wrap-up. Assist with final checks, vendor billing validation, discrepancy resolution, and closeout documentation.

Skills

Digital Media Buying

Programmatic Buying

Campaign Optimization

Demand-Side Platform Management

Budget Pacing Management

Campaign Trafficking

Ad Serving

Performance Reporting

Attribution Analysis

Tracking Implementation

Vendor Reconciliation

Prisma

Agency Values

Job description

Moroch is seeking an experienced digital media professional to lead and optimize programmatic campaigns across multiple platforms. You will coordinate timelines, trafficking, QA, and reporting while applying strategic buying tactics to meet client goals.

Responsibilities include ensuring accurate setup, monitoring budgets, and driving performance insights. You will document optimizations and collaborate with internal teams and vendors to deliver successful media plans.