Programmatic Campaign Lead

Publicis Group

New York (NY)

On-site

USD 75,000 - 90,000

Full time

6 days ago

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Benefits offered by this job

Medical coverage

Dental and vision

401K and paid time off

Job summary

Zenith Precision, part of Publicis Groupe, is seeking a Supervisor to lead programmatic campaigns across Display, Native, and Video/CTV. You will own planning, insights, and education for clients and internal teams, driving optimization and measurement.

This role demands strong analytics, communication, and collaboration with ad tech partners. You will work with Strategy and Activation colleagues, manage end-to-end execution, and mentor colleagues on technology and addressable media concepts in

Qualifications

Four-year college degree required.
Experience in media programmatic buying and analytics is essential.

Responsibilities

Direct and manage daily workflow of Precision campaigns across Display, Native and Video/CTV.
Coordinate with Strategy and media teams to respond to client briefs and deliver new solutions.
Oversee QA procedures and ensure campaign performance meets client objectives.
Develop programmatic education for clients and internal teams.
Mentor junior and senior teammates on campaign design and technology.
Build strong relationships with ad tech partners to drive innovation.