Programmatic Analyst

The New York Times; New York (NY); Hybrid; USD 75,000 - 88,000; Full time

Job summary

The New York Times is seeking a Programmatic Analyst to drive growth in NYT programmatic revenue. You will be the daily contact with supply side partners and support the sales team in programmatic conversations, helping optimize and expand opportunities.

This hybrid role is based in our New York headquarters with an expectation of being in the office about three days per week. The candidate will collaborate with Business Analytics for frequent, accurate insights on programmatic optimizations.

Qualifications

• 2+ years of experience in digital advertising or media.
• 1+ years working with DMPs, ad exchanges, agency trading desks, DSPs and SSPs.
• Experience with reporting and data visualization tools such as Tableau, Double Verify, Mode, or STAQ.

Responsibilities

• Manage daily programmatic platform management and operations, including rule and deal optimizations, ad quality enforcement, and troubleshooting.
• Assist the sales and planning teams with deal creation and health checks to ensure ideal performance.
• Partner with the Sales team to help assist and recommend programmatic inventory and targeting solutions.
• Maintain relationships with ad exchanges and supply side platforms (SSPs).
• Be an internal expert on programmatic business trends, new technologies and best practices.
• Deploy and maintain programmatic technology solutions by testing partner header bidding, price rules, and deal capabilities.
• Browse site content to ensure client ads are delivering as expected.

Skills

Digital advertising experience

Data analysis

Tools

Tableau

DoubleVerify

Mode

STAQ

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.

Job Description

The New York Times' Advertising team is looking for a Programmatic Analyst to increase growth of NYT programmatic revenue. You will be the daily contact with supply side partners and support the sales team in programmatic conversations.

About the Role

You will be a subject matter expert and programmatic sales specialist for the NYT data ad products, and be able to partner with Business Analytics to provide accurate and frequent analysis of programmatic optimizations and opportunities. This is a hybrid role based in our New York headquarters, VP of Revenue Operations. You can typically expect to be in the office 3 days per week.

Responsibilities

• You will manage the daily programmatic platform management and operations, which include rule and deal optimizations, ad quality enforcement, and troubleshooting.
• Assist the sales and planning teams with deal creation and health checks to ensure ideal performance.
• Partner with the Sales team to help assist and recommend programmatic inventory and targeting solutions.
• Maintain our relationships with ad exchanges and supply side platforms (SSPs).
• Be an internal expert on programmatic business trends, new technologies and best practices.
• Special focus on deploying and maintaining programmatic technology solutions by testing partner's header bidding, price rules, and deal capabilities.
• Browse the content on our site frequently to ensure our client's ads are delivering as expected.

Qualifications

• 2+ years of experience in digital advertising or media.
• 1+ years working with DMPs, ad exchanges, agency trading desks, DSPs and supply-side platforms (SSPs).
• Experience with reporting and data visualization tools such as Tableau, Double Verify, Mode, or STAQ.

Preferred Qualifications

• Experience working in a high functioning team environment.

The annual base pay range for this role is between $75,000 - $88,000 USD.

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.

The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email [e-mail]. Emails sent for unrelated issues, such as following up on an application, will not receive a response.