Programmatic Ad Sales Lead - Premium Deals & PMP/PG

Duolingo; New York (NY); On-site; USD 152,000 - 228,000; Full time

Benefits offered by this job

Equity compensation

Competitive base salary

Job summary

Duolingo is seeking an Ad Sales Lead, Programmatic in New York to build a deal-led book of business with agency holding companies and premium buyers. You will own revenue targets and a durable pipeline, shaping how programmatic ads drive outcomes for learners and partners.

You will package native formats and first‑party signals, manage PMP/PG transitions, and partner with Ad Ops for setup, targeting, and delivery, with equity compensation and growth opportunities.

Qualifications

• 8+ years in digital advertising with programmatic selling experience.
• Proven ability to source and grow a PMP/PG book of business.
• Experience selling premium mobile or consumer app inventory to top advertisers.

Responsibilities

• Own programmatic revenue targets, forecast, and pipeline with agency holding companies and buyers.
• Lead shift from open auction to premium, deal-led PMP/PG with native formats and first‑party signals.
• Build programmatic value proposition, pricing, and post-campaign proof for outcomes.

Skills

Digital advertising

Programmatic selling

Client relationships

Sales forecasting

Job description

Duolingo is seeking an Ad Sales Lead, Programmatic in New York to build a deal-led book of business with agency holding companies and premium buyers. You will own revenue targets and a durable pipeline, shaping how programmatic ads drive outcomes for learners and partners.

You will package native formats and first‑party signals, manage PMP/PG transitions, and partner with Ad Ops for setup, targeting, and delivery, with equity compensation and growth opportunities.