Programmatic Ad Ops Manager

PatientPoint, Inc.

New York (NY)

Hybrid

USD 100,000 - 170,000

Full time

4 days ago
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Job summary

PatientPoint, Inc. is seeking a Programmatic Operations Manager to optimize programmatic advertising initiatives across campaigns and partners. You will collaborate with internal teams and external platforms to maximize revenue and improve deal health.

The ideal candidate has 5+ years in AdOps, hands-on PMP/direct deal management, and experience with SSPs and DSPs. A proactive, data-driven approach and strong analytical skills are essential.

Qualifications

  • 5+ years of AdOps experience with PMP & direct deal management.
  • Hands-on setup and management of programmatic deals in SSPs/DSPs.

Responsibilities

  • Oversee programmatic deal workflow from setup to optimization and reporting.
  • Campaign management across programmatic platforms to ensure delivery and KPI performance.
  • Data analysis and reporting to deliver actionable insights to internal/external stakeholders.
  • Build and maintain relationships with AdTech platforms and key stakeholders.

Skills

AdOps
PMP experience
Direct deal management
Programmatic platforms
Campaign management
Data analysis
Partner management

Tools

SSP platforms
DSP platforms

Job description

Join PatientPoint to be part of a dynamic team creating change in and around the doctor's office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.

Location:

New York (Hybrid) or Remote

Travel Required:

Less than 10%

Job Summary

PatientPoint's Programmatic Operations Manager is a crucial role focused on managing and optimizing programmatic advertising initiatives. This role involves working with internal teams and external partners to ensure the successful execution of programmatic campaigns to maximize revenue. The ideal candidate will possess strong analytical skills, platform expertise , and a proactive approach to performance management and troubleshooting

What You'll Do
  • Manage Programmatic Deal Operations : Oversee the entire programmatic deal workflow, from set-up, execution, reporting, and optimizations. Responsible for identifying process improvements to enhance effectiveness of programmatic operations.
  • Campaign Management: Responsible for monitoring campaigns across various programmatic platforms to ensure accurate campaign delivery and performance against KPIs. Identify, investigate, and resolve issues related to deal health.
  • Data Analysis & Reporting : Regularly review and analyze campaign performance data within dashboards and reporting frameworks to deliver actionable insights to internal and external stakeholders.
  • Partner Management : Build and maintain relationships with AdTech Platforms, notably SSPs and key stakeholders and disseminating internal communications to staff and volunteers.
What We Need
  • 5+ years of AdOps experience with PMP and Direct deal management
  • Hands-on experience setting up and managing programmatic deals directly within SSPs and DSPs
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