Key Responsibilities:
- Manage and optimize a corporate YouTube channel, driving audience growth, engagement, and discoverability.
- Lead video programs from concept through publishing, including content planning, production coordination, approvals, and performance analysis.
- Optimize video metadata, playlists, transcripts, thumbnails, and channel structure using SEO, AEO, and GEO best practices.
- Monitor channel performance and provide actionable recommendations based on analytics and audience insights.
- Manage community engagement, including comment moderation and audience interactions.
- Partner with marketing, communications, creative, product, and agency teams to develop and distribute video content.
- Maintain editorial calendars and oversee content publishing workflows.
- Identify emerging platform trends, content opportunities, and audience engagement strategies.
- Support content distribution across owned, earned, and paid channels.
Qualifications:
- 7+ years of experience managing YouTube channels, video content programs, or digital media initiatives.
- Experience developing content for B2B technology, software, or enterprise-focused audiences.
- Strong knowledge of YouTube Studio, YouTube Analytics, SEO, AEO, and GEO best practices.
- Proven ability to manage multiple projects and stakeholders in a fast-paced environment.
- Experience with content performance analysis and data-driven decision-making.
- Strong communication, program management, and organizational skills.
- Understanding of content discoverability across traditional search engines and AI-powered search platforms.
Preferred Experience:
- Background in enterprise software, technology, or other regulated industries.
- Familiarity with SEO and analytics tools such as Google Search Console, Semrush, BrightEdge, or similar platforms.
- Experience working with legal, compliance, and brand review processes.
- Knowledge of video production and editing tools such as Adobe Premiere Pro, After Effects, Canva, or similar platforms.
Equal Opportunity Employer/Veterans/Disabled
To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy
The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:
The California Fair Chance Act
Los Angeles City Fair Chance Ordinance
Los Angeles County Fair Chance Ordinance for Employers