Product Principal - AI-Driven Marketing Platform

PMG; Dallas (TX); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Performance-Based Rewards

Professional Development

Generous Time Off

Parental Leave

Retirement Benefits

Healthcare

Pet Insurance

AI Tools & Training

Commuter Benefits

Volunteering Hours

Job summary

PMG is seeking a Product Principal to define the vision, strategy, and roadmap for Alli, its marketing intelligence platform. You will partner with Design, Engineering, and Media teams and align with executives to drive market success.

You will lead AI and data science initiatives, manage multi-year roadmaps, and foster collaborations with major tech partners to extend Alli’s capabilities globally. This role emphasizes data-driven decision making and scale.

Qualifications

• Bachelor’s Degree or equivalent work experience.
• 8+ years in advertising or product-focused tech roles.
• Experience with customer data and martech data sets.

Responsibilities

• Define and drive the future vision for Alli platform features.
• Lead AI and data science innovation for marketing tech.
• Own multi-year strategic product roadmap.
• Collaborate with PM, Eng, Sales, Marketing and Partners.
• Scale Alli features across global teams.
• Drive end-to-end execution from ideation to launch.

Skills

Product leadership

Stakeholder management

Data-driven decision making

LLMs & prompt engineering

End-to-end product lifecycle

Education

Bachelor’s degree or equivalent

Tools

Keynote/PowerPoint

Job description

PMG is seeking a Product Principal to define the vision, strategy, and roadmap for Alli, its marketing intelligence platform. You will partner with Design, Engineering, and Media teams and align with executives to drive market success.

You will lead AI and data science initiatives, manage multi-year roadmaps, and foster collaborations with major tech partners to extend Alli’s capabilities globally. This role emphasizes data-driven decision making and scale.