Product Owner, MarTech

PMI; United States; Remote; USD 100,000 - 150,000; Full time

Job summary

Join PMI as a Product Owner, MarTech, where you'll lead strategic digital initiatives to enhance customer experiences across various channels. This role requires strong ecommerce expertise and the ability to connect strategy with execution. You'll collaborate with cross-functional teams and manage technology integrations to drive business growth.

Benefits

Excellent total package with compensation and benefits

Skill development opportunities

Access to a global network

Flexible work options

Award and bonus opportunities

Qualifications

• 7+ years of experience in product management focused on MarTech or commerce systems.
• Proven success leading cross-functional initiatives connecting marketing and ecommerce platforms.
• Exceptional communication and stakeholder management skills.

Responsibilities

• Lead cross-functional, enterprise-level digital initiatives focused on marketing and commerce outcomes.
• Optimize key ecommerce touchpoints across B2C and B2B2C funnels.
• Define roadmaps, feature sets, and user stories supporting large-scale initiatives.

Skills

Product Management

Ecommerce Expertise

Stakeholder Management

Analytical Skills

Agile Methodology

Tools

Magento

Sitecore

Adobe Analytics

Microsoft Dynamics

Miro

Visio

Job description

Are you a dreamer, innovator, thinker and a doer who believes in contributing to something that makes a difference?

Bring your passion. Join PMI.

How will you make a difference to PMI?

The Product Owner, MarTech leads strategic initiatives across the digital commerce ecosystem, improving customer experiences across B2C and B2B2C channels. Operating within a connected landscape of Magento, Sitecore, Microsoft Dynamics, and mobile platforms, this role ensures alignment and execution across teams.

While not managing platform backlogs directly, the Product Manager partners with platform owners to drive cross-functional efforts, enhance conversion experiences, and align sales enablement with business goals. Success requires strong ecommerce expertise and connecting strategy with execution.

What you’ll bring to the role:

Strategic Initiative Ownership

• Lead cross-functional, enterprise-level digital initiatives with a focus on marketing and commerce outcomes.
• Prioritize and drive greenfield projects that support new business opportunities, customer engagement, and digital sales enablement.
• Partner with platform Product Owners (Magento, Sitecore) to ensure project delivery aligns with technical feasibility and strategic priorities.
• Work across ecommerce, certification, marketing, sales, IT, and customer experience teams to ensure goals are aligned and dependencies managed.
• Manage up and down – effectively communicate with executives while enabling cross-functional delivery teams.
• Coordinate with vendors and external partners to manage technology integrations and resolve challenges.

Commerce Experience & Conversion Strategy

• Optimize key ecommerce touchpoints across B2C and B2B2C funnels—from entry points to checkout and post-purchase flows.
• Infuse digital product thinking with modern marketing and conversion strategies to drive business growth.
• Advocate for the user across channels (web, mobile, CRM), ensuring consistency and clarity in messaging and experience.
• Operate within a dynamic marketing and commerce ecosystem including:
  • Magento (Adobe Commerce)
  • Sitecore (CMS/Web)
  • Adobe Analytics
  • Microsoft Dynamics (CRM/Operations)
  • Mobile App
  • Navigate interlocks across systems, helping identify dependencies, technical considerations, and integration opportunities.
  • Serve as the connective tissue between technical teams and business stakeholders.

Agile Execution

• Define roadmaps, feature sets, and user stories that support large-scale initiatives across teams.
• Participate in Agile ceremonies, including sprint planning, backlog grooming, and reviews to ensure on-time and on-strategy delivery.
• Coordinate delivery schedules, blockers, and priorities across internal and external teams.

Data & Performance Insights

• Use Adobe Analytics and other tools to track key performance indicators and uncover actionable insights.
• Lead or support A/B testing, journey analysis, and marketing performance optimization.
• Inform prioritization through a strong understanding of customer behavior, content performance, and marketing ROI.

Role Qualifications:

• 7+ years of experience in product management, with strong focus on MarTech or commerce systems
• Proven success leading cross-functional initiatives that connect marketing and ecommerce platforms
• Strong understanding of B2C and B2B2C commerce models, user engagement, and conversion best practices
• Hands-on experience with or strong knowledge of Magento, Sitecore, Adobe Analytics, Microsoft Dynamics, and mobile platforms
• Strong communication and stakeholder management skills, including experience with vendor relationships
• Agile project delivery experience with a focus on coordination across multiple squads or delivery teams
• Exceptional communication, stakeholder management, and facilitation skills.
• Sharp analytical and problem-solving abilities.
• Skilled in translating business needs into clear, actionable requirements for cross-functional teams.
• Proven leadership in backlog grooming, user story creation, and sprint planning.
• Detail-oriented with a strong focus on delivering business value and exceptional user experiences.
• Proficient in visual documentation tools such as Miro and Visio to map workflows, data flows, and customer journeys.
• Experienced in defining and documenting API integrations, data inputs/outputs, and success metrics.
• Strong commercial acumen with a focus on customer needs

What you can expect from us

We value and nurture an environment of inclusivity and diversity, and a culture of communication and collaboration. Your health, safety and well-being come first, and we believe that you should have time for your work, but you should also have time for you..

Join us and you’ll get:

• an excellent total package, with compensation and benefits based upon your geographic location.

• skill development opportunities, to help you grow now and into the future.

• access to a global network, to enrich your professional experience.

• flexible options to help balance work time and your time

• award and bonus opportunities.

The salary offer will be based on several factors, including the candidate’s demonstrated skills, qualifications and relevant experience.

Let’s help make the world work better for everyone. Apply today!

Project Management Institute, Inc. is committed to providing equal employment opportunities without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law.