Product Marketing Manager, ARIA Core (Digital Oncology)

Siemens Healthineers AG

United States

Remote

USD 116,000 - 159,000

Full time

7 days ago

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Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement plan

Life insurance

Disability insurance

Paid parking/public transportation

Paid time off

Paid sick and safe time

Job summary

Siemens Healthineers AG is seeking a Product Marketing Manager to lead upstream product management and downstream marketing for the ARIA core products. You will join the Varian Americas Marketing Team to shape product strategy, messaging, launches, and campaigns across the portfolio.

You will drive market research, build KOL panels, collaborate across R&D, Medical Affairs and Commercial teams, and develop go-to-market plans with compelling value propositions to accelerate adoption and revenue

Qualifications

Market research to define market landscape and product opportunities.
Build a panel of Key Opinion Leaders for insights guiding priorities.
Collaborate with R&D, Medical Affairs and Commercial teams on roadmaps and strategies.
Represent ARIA products as SME at trade shows and meetings.
Develop marketing collateral and pricing strategies for adoption and revenue.
Partner with sales to enable and train teams on products and tools.

Responsibilities

Conduct market research to define opportunities and landscape.
Cultivate relationships to gather insights informing product priorities and marketing.
Collaborate with cross-functional teams to develop roadmaps and go-to-market plans.
Represent ARIA products at trade shows and scientific meetings.
Develop pricing, messaging and campaigns to maximize adoption.
Develop sales enablement resources and train the sales force.
Track KPIs and use data to drive optimization and growth.