Product Marketing Manager Agentforce

Leadout Capital; Austin (TX); On-site; USD 100,000 - 150,000; Full time

Job summary

Salesforce is seeking a creative, motivated product marketer to drive and deliver innovative product marketing to support multiple product portfolios. In this role, you will be responsible for working cross-functionally with marketing, sales, and product teams to create messaging, positioning, content, events, and enablement.

The role emphasizes developing core value propositions and fueling the sales pipeline while delivering growth through repeatable programs, with a strong focus on

Qualifications

• 5+ years of experience in product marketing, industry marketing, or corporate marketing.
• Strong communication skills, both written and verbal.
• Ability to strategize and craft compelling messaging.
• Drive hands-on tactical execution.
• Pick up and lead new projects even in the face of ambiguity.
• Experience will be evaluated based on alignment to the core competencies for the role.

Responsibilities

• Lead and create the core value proposition and selling points.
• Translate our marketing & industry-focused initiatives into actionable programs to help fuel the sales pipeline, close deals, and deliver growth.
• Operationalize our internal marketing communications.
• Develop repeatable, scalable processes to better train sales teams, and drive always-on sales plays and programs.
• Build consensus, alignment, and engagement across Campaigns, Creative, Product Marketing, Product Management, Sales, Pricing Strategy, and Customer Success
• Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.

Skills

Product marketing

Communication

Messaging strategy

Tactical execution

Ambiguity handling

Cross-functional collaboration

Job description

At Salesforce, our Product Marketers craft inspirational stories and deliver ground-breaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers.
We are looking for a creative, motivated product marketer to drive and deliver innovative product marketing to support multiple product portfolios. In this role, you will be responsible for working cross-functionally with marketing, sales, and product teams to create messaging, positioning, content, events, and enablement.

Responsibilities & Impact

• Lead and create the core value proposition and selling points.
• Translate our marketing & industry-focused initiatives into actionable programs to help fuel the sales pipeline, close deals, and deliver growth.
• Operationalize our internal marketing communications.
• Develop repeatable, scalable processes to better train sales teams, and drive always-on sales plays and programs.
• Build consensus, alignment, and engagement across Campaigns, Creative, Product Marketing, Product Management, Sales, Pricing Strategy, and Customer Success
• Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.

Required Skills:

• 5+ years of experience in product marketing, industry marketing, or corporate marketing
• Strong communication skills, both written and verbal
• Ability to strategize and craft compelling messaging
• Drive hands-on tactical execution
• Pick up and lead new projects even in the face of ambiguity
• Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

Preferred Skills:

• Expertise in Salesforce products and/or other SaaS and B2B technology platforms
• Eager and passionate to learn and apply evolving AI tools in product marketing deliverables.
• A natural collaborator
• Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity