Product Marketing Manager — Ad Platforms & GTM

Walmart Inc.

Bentonville (AR)

On-site

USD 80,000 - 155,000

Full time

7 days ago
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Benefits offered by this job

Health benefits including medical, eye
401(k) and stock purchase
Paid time off and family leave

Job summary

Walmart Inc. in Bentonville, AR is seeking a Manager, Product Marketing to drive GTM and adoption across Onsite Display, Sponsored Search, and related ad products for Sam’s Club Connect. You will translate business needs into clear product and launch strategies and partner across Product, Engineering, Sales, and Marketing.

The role emphasizes cross-functional leadership, strong messaging, and enablement resources to support growth and scale across the portfolio.

Qualifications

  • 4–6 years of experience in product marketing, product management, GTM, internal tools, or a closely related role.
  • Experience supporting GTM plans, product launches, adoption programs, or operational tools in a product or platform environment.
  • Strong ability to translate complex product capabilities into clear advertiser or user value propositions, messaging, and enablement.

Responsibilities

  • Support go-to-market strategy and execution across Onsite Display, Sponsored Search, Sponsored Ads, and platform capabilities, from product planning through launch and adoption.
  • Translate complex product capabilities into clear advertiser value propositions, messaging, and use cases.
  • Partner with Product and Engineering to understand roadmaps, requirements, and dependencies and translate them into measurable outcomes for adoption.

Skills

Product marketing
GTM strategies
Cross-functional collaboration
Internal tools

Education

Bachelor’s Degree in Marketing, Business Administration, or related field

Job description

Walmart Inc. in Bentonville, AR is seeking a Manager, Product Marketing to drive GTM and adoption across Onsite Display, Sponsored Search, and related ad products for Sam’s Club Connect. You will translate business needs into clear product and launch strategies and partner across Product, Engineering, Sales, and Marketing.

The role emphasizes cross-functional leadership, strong messaging, and enablement resources to support growth and scale across the portfolio.

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