Product Marketing Manager

Circana, LLC.; United States; Remote; USD 60,000 - 75,000; Full time

Job summary

A leading market research company seeks a Product Marketing Manager to inspire product growth. Responsibilities include collaborating with teams to enhance product narratives and support global marketing efforts. Ideal candidates should have a strong background in marketing, creativity, and a passion for project management.

Benefits

Comprehensive benefits package

401(k)

Qualifications

• 3+ years of product marketing experience, preferably in B2B.
• Strong communication and project coordination skills.

Responsibilities

• Collaborate to support global Product and Marketing teams.
• Create product messaging and selling materials.

Skills

Content Writing

Project Coordination

Communication

Analytical Skills

Design Skills

Creative Thinking

Strategic Thinking

Education

BA or BS in Marketing

Job description

Join to apply for the Product Marketing Manager role at Circana

Join to apply for the Product Marketing Manager role at Circana

Let’s be unstoppable together!

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified by Great Place To Work. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Let’s be unstoppable together!

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified by Great Place To Work. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Learn more at www.circana.com.

What will you be doing?

At Circana, Product Marketing’s mission is to inspire product aha moments. As a Product Marketing Manager, you will be responsible for several product marketing tactics and will collaborate with different teams including Product, Technology, Sales, and Corporate Marketing to assist in shaping the narrative of Circana’s products. This is a highly visible position, and you will have the opportunity to influence various stakeholders across the organization.

Job Responsibilities

• Collaborate with Product Marketing to support our global Product and Marketing teams and ensure consistent positioning and messaging across all markets.
• This role will support the Product Marketing team through the creation of global product messaging and selling materials.
• Deliver small project workstreams, carrying out specified product marketing activities within defined time and quality parameters.
• Contribute to increasing the value and impact of the Product Marketing team.
• Help to generate excitement across the organization for Circana products
  
  

Requirements

• 3+ years Product Marketing or Marketing experience, preferably in a B2B environment; Media, Technology and/or Consumer Packaged Goods experience a bonus
• BA or BS in Marketing or other communications-related discipline
• Proven content writing and project coordination skills are mandatory, as are strong communication, design, creative, analytic and process skills
• Excellent organization skills and a propensity to meet deadlines with high-quality results
• Adaptable and able to manage multiple tasks across a variety of responsibilities
• Self-starter with an ability to achieve objectives with minimal supervision
• Strong, goal-oriented team player, capable of managing projects requiring input from multiple different teams
• Ability to think strategically and creatively and then execute
• This individual should possess a positive attitude and be passionate, curious, creative, independent, thoughtful, and proactive.
  
  

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions.
• Seek Clarity: Embracing complexity to create clarity and inspire action.
• Own the Outcome: Being accountable for decisions and taking ownership of our choices.
• Center on the Client: Relentlessly adding value for our customers.
• Be a Challenger: Never complacent, always striving for continuous improvement.
• Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
• Commit to each other: Contributing to making Circana a great place to work for everyone.
  
  

Location

This position can be located in the following area(s): Remote, USA.

Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $60,000.00 to $75,000.00.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission. You can apply for this role through the Circana careers website or Intranet site for internal candidates. The anticipated application deadline for this position is Wednesday, May 14, 2025.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Market Research

Referrals increase your chances of interviewing at Circana by 2x

Get notified about new Product Marketing Manager jobs in United States.

United States $157,600.00-$236,400.00 5 hours ago

South Carolina, United States 3 weeks ago

Product Marketing Manager, Workplace SMB

New York, NY $125,000.00-$155,000.00 1 month ago

Senior Product Marketing Manager, Consumer

Director, Digital Marketing and Loyalty Strategy and Execution

Director, UGG Brand Marketing, North America

United States $120,000.00-$150,000.00 1 week ago

Product Marketing Manager, Workplace SMB

United States $60,000.00-$75,000.00 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.