Product Marketing Manager

Windfall; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Comprehensive benefits package

Job summary

Windfall is looking for a Product Marketing Manager who will define positioning for our people intelligence and AI capabilities. The ideal candidate will have at least 3 years of experience in product marketing within a B2B SaaS environment and strong communication skills. You will collaborate with multiple teams including Sales and CS to create effective sales collateral and messaging.

Compensation ranges from $120,000 to $180,000 annually, alongside a comprehensive benefits package.

Qualifications

• Minimum of 3+ years of Product Marketing experience in B2B SaaS.
• Ability to write clear value propositions and sales narratives.
• Experience in creating sales collateral with feedback.

Responsibilities

• Maintain core messaging aligned with customer needs.
• Build sales collateral: pitch decks, one-pagers.
• Conduct competitive research and provide actionable insights.

Skills

Product Marketing experience

B2B SaaS familiarity

Strong communication skills

Tools

AI tools

GTM data analysis

Job description

As a Product Marketing Manager at Windfall, you’ll help define how we position our people intelligence and AI capabilities in the market and how our revenue teams tell the Windfall story.

You will report to the VP of Marketing and collaborate closely with Sales, CS, and Product to translate product capabilities into compelling narratives and practical go‑to‑market assets.

This role is ideal for a PMM who has already owned launches, messaging, and enablement for a product or segment and wants to extend that scope across multiple verticals and use cases.

We hold true to our core values of: (1) Be an excellent communicator; (2) Operate with transparency; (3) Provide leverage, not optimization; (4) Win When Our Customers Win; (5) Act with integrity and trust.

Responsibilities

• Contribute to and maintain core messaging and positioning, ensuring it stays aligned with customer needs and the competitive landscape
• Build and update sales collateral: pitch decks, one‑pagers, battlecards, vertical sheets, and objection‑handling guides
• Partner with Sales and CS to understand where deals stall and create assets/messaging to unblock them
• Support product and feature launches with messaging development, launch briefs, internal comms, and basic measurement
• Collaborate on content and campaigns (e.g., webinars, whitepapers, event narratives) by providing POV, messaging, and story arcs
• Conduct light competitive research and market scanning, turning insights into actionable guidance for revenue teams
• Use AI tools to accelerate drafting, research, and asset iteration while maintaining quality and narrative control

Requirements

• 3+ years minimum of Product Marketing experience at a B2B SaaS company
• Demonstrated ability to write clear positioning, value propositions, and sales narratives
• Experience creating and iterating on sales collateral with direct feedback from Sales and customers
• Comfort working cross‑functionally with Product, Sales, and CS
• Strong written and verbal communication skills; confident presenting to internal teams

Preferred Qualifications

• Experience in GTM data, sales intelligence, or BI tools
• Exposure to one or more of Windfall’s key verticals: nonprofit, financial services, retail, travel & hospitality
• Experience with AI tools in your workflow

Additional Information

We also offer a comprehensive benefits package, which you can explore on our careers site.

Compensation range:

$120,000 - $180,000 a year

About Windfall

Windfall is a people intelligence and AI company that gives go‑to‑market teams actionable insights. By democratizing access to people data, organizations can intelligently prioritize go‑to‑market resources to drive greater business outcomes. Powered by best‑in‑class machine learning and artificial intelligence, Windfall activates insights into workflows that engage the right people for each respective organization. More than 1,500 data‑driven organizations use Windfall to power their business. For more information, please visit www.windfall.com.

We comply with CCPA. For more information on how we comply, review our privacy notice.

Windfall is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.