Product Marketing Manager

Wix2; New York (NY); On-site; USD 160,000 - 175,000; Full time

Benefits offered by this job

RSUs

Medical insurance

Dental insurance

Vision insurance

Retirement plan

Wellness benefits

Travel expenses

Subsidized lunch

Job summary

Base44 seeks an experienced marketer to own our audience growth, shape our product positioning, and run AI‑driven campaigns that drive signups and engagement. You’ll craft campaigns, landing pages, and customer stories at high velocity, using AI to accelerate every step and build internal tools to speed work.

Ideal candidates have PMM experience at a B2C tech or growth company with proven numbers. Expect a fast-paced, data-driven environment with NYC in‑office collaboration several days per week

Qualifications

• Proven marketing experience as a PMM at a B2C tech, growth-oriented company with measurable results.
• Strong intuition for audience and positioning with growth bias.
• Genuine AI fluency with tools like Claude Code, Cursor, Replit, or similar.

Responsibilities

• Own an audience and a growth number from strategy to execution using AI to accelerate impact.
• Create campaigns, landing pages, product content, and customer stories at high volume with AI
• Run growth experiments across channels to optimize sign-ups and engagement
• Build tools, automations, and AI workflows to speed up marketing processes
• Lead product launches with Product and Growth teams, shaping positioning and go‑to‑market plans
• Stay on the bleeding edge of AI capabilities and apply new models to marketing

Skills

Growth marketing

AI fluency

Campaign management

Copywriting

Cross-functional collaboration

Tools

Claude Code

Cursor

Replit

Job description

We're looking for an experienced marketer with a strong track record of growth plays, who owns an audience and is accountable for growing Base44 through it - understanding that audience deeply, shaping the product to serve it, positioning Base44 for it, and running the campaigns and channel presence that reach it. You're marketer first: you have real instincts for what makes people click, sign up, and stick around, backed by experience running campaigns and growth experiments. And you're AI-native in how you work - you use tools like Claude Code, Cursor, or similar to move faster and build things most marketers would need a team for.

In your day-to-day, you will:

• Own an audience and a growth number - from strategy to execution - using AI to accelerate every step, not replace your judgment
• Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency
• Run growth experiments across channels, rapidly testing messaging, creatives, and audiences to find what drives sign-ups and engagement
• Build your own tools, automations, and AI workflows to solve marketing problems faster than the old way would allow
• Lead product launches alongside Product and Growth teams - shaping positioning, messaging, and go-to-market plans
• Stay on the bleeding edge of AI capabilities, scouting new models and tools and applying them to marketing before anyone else does

• Proven marketing experience as a PMM at a B2C tech, growth-oriented company - campaigns you've run to acquire new customers, enter new markets, or launch new products, with real numbers you've moved
• Strong intuition for audience and positioning, with a bias toward growth and new customer acquisition, not just retention
• Genuine AI fluency - you've built with tools like Claude Code, Cursor, Replit, or similar, and it's now part of how you work, not a novelty
• High agency and independence - you own projects end-to-end with minimal hand-holding
• Strong written communication - you can simplify complex ideas and write copy that connects
• Comfort with speed and ambiguity - you thrive in fast-moving environments where priorities shift

We are seeking candidates based in the NYC area who can visit our NYC office 3x per week

The marketing team at Base44 is a dynamic group dedicated to crafting compelling narratives and driving impactful campaigns that resonate with B2B audiences. By leveraging cutting-edge tools and customer insights, we ensure our strategies are data-driven and aligned with market needs. Collaboration, innovation, and a commitment to excellence define our approach as we work to elevate the Base44 brand and its offerings in the competitive B2B landscape.

Expected base compensation salary range $160,000 - $175,000. In addition to base pay you will receive company RSUs as part of the compensation package. Final package may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile and ideal qualifications.

For U.S. employees, this role is currently eligible for a benefit package that includes competitive medical, dental and vision insurance, a retirement savings plan, wellness benefits, travel expenses and subsidized lunch no matter where you live.