Product Marketing Lead – Robotics & Drones

Aptiv; Troy (AL); Sur place; USD 90 000 - 130 000; Plein temps

Résumé du poste

Aptiv is seeking a strategic Product Marketing Manager to guide messaging for its Adjacent Markets portfolio, including robotics, drones, industrial automation, and emerging sensing solutions. Translate complex technologies into clear commercial narratives and develop market-facing content and go-to-market programs.

You will collaborate with product management, sales, creative, events, digital, and communications teams to ensure compelling positioning, competitive insights, and effective

Qualifications

• 10+ years in B2B technology marketing or related roles.
• Ability to translate complex tech into clear commercial narratives.
• Experience developing positioning, messaging, and go-to-market strategies.
• Proven cross-functional leadership across product, engineering, sales, and creative teams.
• Experience using AI tools for research and content development.
• Strong PowerPoint and presentation skills.

Responsabilités

• Develop positioning, value propositions, and messaging frameworks.
• Support go-to-market for new and existing solutions and launches.
• Create account-specific messaging, collateral, and engagement strategies.
• Collaborate with product management and engineering to reflect capabilities in content.
• Lead partnerships with marketing, digital, events, and sales teams.

Connaissances

Product Marketing

Technical Marketing

Strategic Marketing

Product Management

Cross-functional leadership

AI tools for marketing

Competitive intelligence

Formation

Bachelor's degree in business, marketing, engineering, IT

Outils

PowerPoint

Microsoft Office

CRM tools

Description du poste

Aptiv is seeking a strategic Product Marketing Manager to guide messaging for its Adjacent Markets portfolio, including robotics, drones, industrial automation, and emerging sensing solutions. Translate complex technologies into clear commercial narratives and develop market-facing content and go-to-market programs.

You will collaborate with product management, sales, creative, events, digital, and communications teams to ensure compelling positioning, competitive insights, and effective