Product Marketing Lead — Open Source, Remote

Remote; San Francisco (CA); Remote; USD 140,000 - 210,000; Full time

Benefits offered by this job

Fully remote working environment

Personal learning and development预算

Annual compensation review

Recognition rewards

Annual holiday leave

Parental Leave

Employee Assistance Programme

Opportunity to travel to sprints

Job summary

Canonical is seeking a product marketer to own market-facing strategy for a product area, from market thesis to sales assets. You will be accountable for whether the story lands and whether launches convert, collaborating with product, sales, and marketing worldwide.

You will talk directly to customers and communities, bringing data-driven insights to campaigns and ensuring consistent messaging across channels.

Qualifications

• Strong written and verbal communication in English.
• Proven product marketing experience in B2B software, SaaS, or open source.
• Owning positioning and messaging for a product or portfolio.

Responsibilities

• Own product marketing for a product area from market thesis to sales assets.
• Lead end-to-end product launches with timelines, plan, assets, and reporting.
• Build and maintain competitive picture and messaging grounded in real language.
• Support enablement for sales with battlecards, discovery questions, and demos.
• Run customer/community research to ground messaging in real language.
• Partner with demand gen, content, web, and events to turn positioning into campaigns.
• Raise craft standards through review and mentorship.

Skills

Strong written and verbal comms

English proficiency

B2B SaaS/open source exp

Ownership of positioning & messaging

Launches with measurable impact

Data-driven decision making

Cross-functional collaboration

Technical conversation with PMs/engine

Education

Exceptional academic track record from high school and university

Job description

Canonical is seeking a product marketer to own market-facing strategy for a product area, from market thesis to sales assets. You will be accountable for whether the story lands and whether launches convert, collaborating with product, sales, and marketing worldwide.

You will talk directly to customers and communities, bringing data-driven insights to campaigns and ensuring consistent messaging across channels.