Product Marketing Lead – FlexSim & Fusion Ops

Autodesk; Salt Lake City (UT); On-site; USD 78,000 - 139,000; Full time

Job summary

Autodesk is seeking a Product Marketing Specialist for Operations Solutions to define product positioning and messaging for FlexSim and Fusion Operations. You will guide GTM strategies, collaborate with Product Management, and build compelling narratives grounded in customer insights for adoption and growth.

You’ll shape the Digital Factory story and drive demand through campaigns, webinars, and events, while evangelizing the portfolio to internal teams and customers.

Qualifications

• Bachelor’s degree in marketing, communications, engineering, or related field.
• 6+ years of experience in a similar marketing role with technical products or SaaS.
• Experience turning strategy into tactical execution and campaigns.
• Proven track record partnering with cross-functional teams.
• Excellent project management with ability to manage multiple projects.

Responsibilities

• Define and execute end-to-end GTM strategies for FlexSim and Fusion Operations.
• Support Autodesk’s Digital Factory narrative and enable better decision-making across design, build, and operations.
• Collaborate with Product Management to influence feature prioritization and launch planning.
• Create compelling content (blogs, case studies, whitepapers, videos) grounded in customer insights.
• Provide messaging and competitive insights to Sales and customer-facing teams.
• Lead global marketing initiatives, campaigns, events, and demand generation.
• Translate industry trends into storytelling and thought leadership.
• Synthesize market trends and customer insights to guide product strategy.

Skills

Cross-functional collaboration

Project management

Strategic marketing

Technical product marketing

Education

Bachelor’s degree in marketing, communications, engineering, or related field

Job description

Autodesk is seeking a Product Marketing Specialist for Operations Solutions to define product positioning and messaging for FlexSim and Fusion Operations. You will guide GTM strategies, collaborate with Product Management, and build compelling narratives grounded in customer insights for adoption and growth.

You’ll shape the Digital Factory story and drive demand through campaigns, webinars, and events, while evangelizing the portfolio to internal teams and customers.