Product Marketing Lead: AI-Driven Category Builder

Neolife Updates; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

CreativeX in the New York City area seeks a Product Marketing Lead to transform a sophisticated AI-driven marketing platform into a clear market narrative. This role sits at the intersection of product, revenue, and brand, and offers a rare opportunity to define a new category from within.

You will own positioning, craft multi-persona messaging, and lead end-to-end launches that translate innovation into pipeline growth.

Qualifications

• Significant product marketing or go-to-market experience in startups or tech.
• Ability to translate complex AI capabilities into clear commercial messaging.
• Strong cross-functional collaboration and stakeholder management.

Responsibilities

• Define market-facing messaging and category framing across audiences.
• Own launch processes end-to-end with Product, Eng, Sales and CX.
• Develop competitive intelligence programs to differentiate the platform.
• Create practical enablement assets (decks, one-pagers, battlecards).
• Translate AI capabilities into compelling narratives for CMOs and analysts.

Skills

Product marketing

Go-to-market

Cross-functional collaboration

Content creation

AI in marketing

Job description

CreativeX in the New York City area seeks a Product Marketing Lead to transform a sophisticated AI-driven marketing platform into a clear market narrative. This role sits at the intersection of product, revenue, and brand, and offers a rare opportunity to define a new category from within.

You will own positioning, craft multi-persona messaging, and lead end-to-end launches that translate innovation into pipeline growth.