Product Marketing Lead - AI & Developer Tools

Rime Labs; San Francisco (CA); Hybrid; USD 197,000 - 232,000; Full time

Job summary

Rime Labs in the SF Bay Area is seeking a product marketing leader who will own how the market understands our products, sharpen what we build next, and create content powering our GTM engine.

You'll work with product owners, translate customer signals into roadmap input, drive launches, and produce blogs, whitepapers, webpages and collateral. This is a hands-on role with ownership and strong storytelling to differentiate in an AI-driven landscape.

Qualifications

• View the written word and narrative as craft.
• Built product marketing from scratch in a fast-moving startup.
• Translate deeply technical capabilities into buyer value.
• Strong product marketing experience for AI, dev tools, APIs, or technical products.
• Own end-to-end launches in a fast-paced environment.

Responsibilities

• Represent the customer: capture needs via research, analyst input, and sales feedback.
• Own the story: develop positioning and messaging with product and sales.
• Enable the team: create sales collateral and enable go-to-market teams.
• Launch the product: plan and drive product launches with cross-functional partners.
• Educate the market: craft content strategy and campaigns to support pipelines.
• Bring your unique perspective: implement best practices to improve outcomes.

Skills

Product marketing

Cross-functional collaboration

Storytelling

Content creation

Demand generation

Job description

Rime Labs in the SF Bay Area is seeking a product marketing leader who will own how the market understands our products, sharpen what we build next, and create content powering our GTM engine.

You'll work with product owners, translate customer signals into roadmap input, drive launches, and produce blogs, whitepapers, webpages and collateral. This is a hands-on role with ownership and strong storytelling to differentiate in an AI-driven landscape.