Product Marketing Budget Lead

salesforce.com, inc.; Indianapolis (IN); On-site; USD 85,000 - 110,000; Full time

Job summary

Salesforce is seeking a Product Marketing Budget Associate Manager to lead day-to-day financial operations and budget governance for the Applications Product Marketing team. You will partner with PMMs, Finance, and Procurement to ensure optimal resource allocation, accurate forecasting, and seamless procurement.

You will build dashboards, support cross-functional workflows, and help implement SOPs while driving fiscal discipline across marketing initiatives.

Qualifications

• 2-4 years of experience in marketing operations, financial analysis, budget management, or business operations.
• Proven capability in managing large operational budgets, variance analysis, PO lifecycles, and forecasting.
• Advanced proficiency in Excel/Google Sheets (vlookups, pivot tables, financial modeling); experience with enterprise procurement/ERP software (e.g., SAP, Coupa, Oracle, Anaplan) and reporting tools (Tableau, PowerBI) is a plus.
• Strong cross-functional coordination, assertive problem-solving, high attention to detail, and clear executive communication skills.
• Bonus: Project management experience (Agile, Asana, Monday.com) or familiarity with product marketing organization structures.

Responsibilities

• Own end-to-end budget tracking, forecasting, and reporting for the Applications Product Marketing organization.
• Monitor spend against targets, identify variances, risks, and re-allocation opportunities.
• Lead annual and quarterly financial planning cycles with models and consolidated inputs.
• Direct PIR lifecycles with PMMs to ensure timely submission and routing.
• Track and unblock PIRs, vendor contracts, purchase orders, and invoices to prevent delays.
• Perform monthly reconciliations with Finance to maintain accruals and ledger integrity.
• Build and maintain dashboards and executive reports translating data into insights.
• Audit and optimize budget tracking systems, tools, and workflows for efficiency.
• Establish SOPs for financial requests to train team members on procurement.
• Serve as liaison between Marketing, Finance, and Procurement to resolve discrepancies.

Skills

Marketing operations

Financial analysis

Budget management

Business operations

Excel/Google Sheets

Tools

SAP

Coupa

Oracle

Anaplan

Tableau

PowerBI

Job description

Salesforce is seeking a Product Marketing Budget Associate Manager to lead day-to-day financial operations and budget governance for the Applications Product Marketing team. You will partner with PMMs, Finance, and Procurement to ensure optimal resource allocation, accurate forecasting, and seamless procurement.

You will build dashboards, support cross-functional workflows, and help implement SOPs while driving fiscal discipline across marketing initiatives.