Product Marketing Analyst — Growth & Insights

LexisNexis Legal & Professional group

Columbus (OH)

Remote

USD 68,000 - 113,000

Full time

6 days ago
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Benefits offered by this job

Wellbeing initiatives
Shared parental leave
Study assistance and sabbaticals
Flexible hours

Job summary

LexisNexis Legal & Professional in Columbus, OH, is seeking a Product Marketing Analyst to support product growth and market success through data-driven insights and strong customer relationships.

You will partner with product and brand teams to drive development, testing, reporting, and lifecycle management, delivering competitive, customer-focused outcomes while navigating multiple priorities in a flexible, enterprise software environment.

Qualifications

  • Product marketing experience in enterprise software.
  • Proven expertise in generating market insights through qualitative and quantitative research.
  • Ability to manage multiple projects and priorities simultaneously.
  • Ability to create high-quality product marketing assets with strong attention to detail.
  • Experience conducting market, customer, user, and competitive analysis.
  • Ability to resolve complex issues by applying policies, procedures, and sound judgment.

Responsibilities

  • Provide day-to-day business process support to brand and product management functions.
  • Support assigned product segments and contribute to product development and market introduction activities.
  • Conduct testing of new products and services against defined functionality and impact measures.
  • Produce accurate reporting and analysis to support product management and business activities.
  • Monitor product lifecycle activities and project progress to help ensure objectives and timelines are achieved.
  • Support project management activities and provide expert guidance within established marketing programs.
  • Product marketing experience within an enterprise software environment.
  • Proven expertise in generating market insights through qualitative and quantitative research methodologies.
  • Ability to manage multiple projects and priorities simultaneously.
  • Ability to create high-quality product marketing assets with strong attention to detail.
  • Experience conducting market, customer, user, and competitive analysis.
  • Ability to resolve complex issues by applying policies, procedures, and sound judgment.

Skills

Product marketing
Market insights
Market research
Project management
Attention to detail
Market analysis
Competitive analysis
Problem solving

Job description

LexisNexis Legal & Professional in Columbus, OH, is seeking a Product Marketing Analyst to support product growth and market success through data-driven insights and strong customer relationships.

You will partner with product and brand teams to drive development, testing, reporting, and lifecycle management, delivering competitive, customer-focused outcomes while navigating multiple priorities in a flexible, enterprise software environment.

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