Product Marketing Analyst — Growth & Insights

LexisNexis; Ohio; Remote; USD 68,000 - 119,000; Full time

Job summary

LexisNexis Legal & Professional is seeking a Product Marketing Analyst to support product and brand management, driving development, market introduction, and ongoing product improvement initiatives. You will leverage market insights, competitive intelligence, reporting, and cross-functional collaboration to keep products competitive and customer-focused.

Primary location is Home based in Ohio with national base pay ranges; you will work with a team of technologists and marketers to influence

Qualifications

• Experience in product marketing within an enterprise software environment.
• Proven ability to generate market insights via qualitative and quantitative research.
• Ability to manage multiple projects and priorities.
• Strong interpersonal and communication skills across teams and stakeholders.
• Ability to create high-quality product marketing assets with attention to detail.
• Experience conducting market, customer, user, and competitive analysis.
• Ability to resolve complex issues by applying policies and sound judgment.

Responsibilities

• Provide day-to-day business process support to brand and product management functions.
• Support product segments and contribute to product development and market introduction activities.
• Evaluate product strengths/ weaknesses and identify opportunities for enhancement.
• Gather, analyze, and evaluate competitive information and marketplace trends.
• Test new products and services against defined functionality and impact measures.
• Produce accurate reporting and analysis to support product management and business activities.
• Monitor product lifecycle and project progress to meet objectives and timelines.
• Support project management activities and provide expert guidance within marketing programs.

Skills

Product marketing

Market insights

Project management

Communication

Analytical thinking

Cross-functional collaboration

Job description

LexisNexis Legal & Professional is seeking a Product Marketing Analyst to support product and brand management, driving development, market introduction, and ongoing product improvement initiatives. You will leverage market insights, competitive intelligence, reporting, and cross-functional collaboration to keep products competitive and customer-focused.

Primary location is Home based in Ohio with national base pay ranges; you will work with a team of technologists and marketers to influence