PRODUCT MANAGER-PAVING STRATEGY (CMD)

Waukesha-Pearce Industries; Baton Rouge (LA); On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Product Manager to lead paving strategy initiatives. This role involves developing market share through strategic sales and support for asphalt paving and compaction machines. The ideal candidate will have extensive knowledge of road construction equipment, strong interpersonal skills, and a proven track record in business development. You will create business plans, manage customer relationships, and coordinate with sales teams to enhance product visibility and support. If you are self-motivated and thrive in a collaborative environment, this is an exciting opportunity to make a significant impact in the industry.

Qualifications

• 6+ years of experience in road construction machines.
• Valid state Driver's License and willingness to travel.

Responsibilities

• Create a business plan for paving division growth.
• Assist sales staff to develop market opportunities.

Skills

Road construction knowledge

Interpersonal skills

Analytical thinking

Team collaboration

Communication skills

Self-motivation

Education

High school diploma

Bachelor's degree in business

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Microsoft Outlook

Job description

Description

Job purpose

The Product Manager - Paving Strategy will be responsible for assisting in sales and developing a support strategy to gain market share in the defined territory. This position will oversee, guide, and coordinate the sales and support of all asphalt paving, milling, and compaction machines in the CMD East region. The manager is responsible for developing relationships within the road construction industry and attending industry-related shows.

Duties and Responsibilities

1. Create a business plan for the future paving division based on growth initiatives.
2. Develop a customer list, identify their needs, and recommend specific machines suited for their use.
3. Assist sales staff with customers to develop market opportunities for road construction products.
4. Provide customers with detailed product information.
5. Design demo and loaner programs to facilitate sales.
6. Follow product orders and communicate with customers about delivery.
7. Coordinate with aftermarket support teams to provide exceptional post-sale service.
8. Develop training programs for future technicians supporting the product line.
9. Build dedicated service organizations upon achieving growth initiatives.
10. Manage relationships between customers and WPI.
11. Identify and align resources to increase sales and aftermarket support.
12. Attend industry trade shows as required.
13. Evaluate additional paving product manufacturers for potential partnerships.
14. Assess the Texas paving market within the WPI footprint and develop a business expansion plan based on success in the WPI East territory.

Qualifications

1. At least 6 years of related experience in road construction machines.
2. High school diploma or equivalent; bachelor's degree in business preferred.
3. Valid state Driver's License.
4. Willingness to travel extensively.
5. Advanced computer skills (Microsoft Word, Excel, PowerPoint, Outlook).

Knowledge, Skills, and Abilities

1. Extensive knowledge of road building equipment, operations, and related technologies.
2. Strong interpersonal skills to communicate project plans, goals, and objectives, coordinate resources, and complete projects within scope.
3. Ability to understand and explain product benefits and value propositions.
4. Effective team collaboration skills.
5. Understanding of company goals and daily actions to meet organizational needs.
6. Ability to prioritize and work independently.
7. Strong communication skills.
8. Analytical thinking with the ability to drive innovation and change.
9. Ability to meet deadlines and work effectively in challenging environments.
10. Self-motivated with minimal supervision.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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