Product Manager - Business Graph & Identity

Acxiom; Montpelier (VT); Remote; USD 90,000 - 130,000; Full time

Job summary

Acxiom seeks a Product Manager to own the day-to-day strategy, development, delivery, and performance of our Business Identity Graph product. You will partner with Engineering, Data Science, Operations, Sales, Marketing, and Delivery to translate client needs into scalable capabilities and improve identity resolution, graph connectivity, and data quality.

The role operates as an independent product owner within a defined scope, managing the roadmap, requirements, and performance metrics while

Qualifications

• Bachelor’s degree and 4+ years of product management or related experience.
• Background in product development, data products, marketing data, identity, or related technical environments.
• Practical knowledge of product management methodologies and best practices, including roadmap development, backlog management, requirements definition, and prioritization.
• Experience partnering with Engineering, Data Science, Data Operations, or other technical teams.
• Ability to translate business and client needs into clear product requirements and user stories.
• Strong analytical and problem-solving skills with the ability to use data and product metrics to support product decisions.
• Strong verbal, written, presentation, and stakeholder-management skills.
• Ability to independently manage product priorities and delivery within a defined product scope.
• Domain familiarity with marketing data, B2B data, data products, or other information-intensive product environments.
• The position is not eligible for any sort of sponsorship

Responsibilities

• Serve as the Directly Responsible Individual (DRI) for the Business Graph product or defined Business Graph capabilities.
• Define and execute the Business Graph roadmap aligned with broader product, identity, and organizational strategy.
• Own and manage the product backlog, including epics, user stories, requirements, acceptance criteria, and prioritization.
• Translate client, stakeholder, and market needs into clear and actionable product requirements.
• Partner with Engineering and Data Science teams to develop capabilities related to business identity resolution, entity matching, graph construction, linkage, scoring, and business hierarchies.
• Drive improvements in Business Graph coverage, connectivity, accuracy, consistency, and data quality.
• Support the evaluation of new and existing data sources and signals to determine their potential value to Business Graph coverage, connectivity, accuracy, and product differentiation.
• Establish and manage product OKRs and KPIs, including measures related to coverage, match rates, data quality, graph connectivity, source contribution, adoption, availability, and operational performance.
• Execute product development plans in partnership with Product Leadership, Engineering, Data Science, Quality, and other cross-functional teams.
• Coordinate product validation and release readiness to ensure new capabilities meet defined business, functional, and quality requirements.
• Partner with Sales, Marketing, Delivery, and client-facing teams to understand B2B identity use cases and support product positioning, launches, and adoption.
• Support Business Graph use cases across identity resolution, data enrichment, analytics, audience development, activation, and measurement.
• Build and maintain product business plans supporting adoption, revenue, operational performance, and cost-efficiency goals.
• Monitor product performance and client feedback and identify opportunities for continuous product improvement.
• Conduct research and analysis to support product enhancements, competitive differentiation, and emerging B2B identity and data opportunities.
• Work with Privacy, Legal, Security, and Compliance teams to ensure appropriate requirements are incorporated throughout the product lifecycle.
• Identify dependencies and risks across Business Graph and related data, identity, cloud, and delivery capabilities, escalating complex cross-product tradeoffs to senior product leadership as appropriate.

Skills

Product management

Stakeholder management

Analytical skills

Backlog management

Requirements definition

Independent ownership

Education

Bachelor’s degree

Tools

Agile/Scrum

Job description

Acxiom seeks a Product Manager to own the day-to-day strategy, development, delivery, and performance of our Business Identity Graph product. You will partner with Engineering, Data Science, Operations, Sales, Marketing, and Delivery to translate client needs into scalable capabilities and improve identity resolution, graph connectivity, and data quality.

The role operates as an independent product owner within a defined scope, managing the roadmap, requirements, and performance metrics while