Product Manager

Integrated Resources Inc.; Ashburn (VA); On-site; USD 80,000 - 120,000; Full time

Job summary

A leading company is seeking an experienced Product Manager for a 12-month contract in Ashburn, VA. The role involves managing and executing product marketing activities, driving revenue through strategic planning, and optimizing marketing strategies. Ideal candidates will have a strong background in product marketing and a commitment to exceeding client expectations.

Responsibilities

• Manage product marketing activities to maximize sales.
• Develop and execute overall VOD marketing strategy.
• Manage VOD marketing budget.
• Create and manage VOD marketing calendar.
• Ensure timely execution of marketing channels.
• Analyze and optimize marketing campaigns.

Job description

Integrated Resources, Inc., is led by a seasoned team with combined decades in the industry. We deliver strategic workforce solutions that help you manage your talent and business more efficiently and effectively. Since launching in 1996, IRI has attracted, assembled and retained key employees who are experts in their fields. This has helped us expand into new sectors and steadily grow.

We’ve stayed true to our focus of finding qualified and experienced professionals in our specialty areas. Our partner-employers know that they can rely on us to find the right match between their needs and the abilities of our top-tier candidates. By continually exceeding their expectations, we have built successful ongoing partnerships that help us stay true to our commitments of performance and integrity.

Our team works hard to deliver a tailored approach for each and every client, critical in matching the right employers with the right candidates. We forge partnerships that are meant for the long term and align skills and cultures. At IRI, we know that our success is directly tied to our clients’ success.

Job Description

Position: Product Manager

Location: Ashburn, VA 22001 (Loudoun County Pkwy, 20147)

Duration: 12 months

Job Responsibilities:

1. Manage, develop, and implement product marketing activities to maximize sales of an assigned product line.
2. Develop, manage, and execute overall VOD marketing strategy to drive annual revenue.
3. Manage VOD marketing budget by strategically allocating funds to maximize revenue.
4. Create and manage VOD tactical marketing calendar across multiple cross-functional teams.
5. Ensure accuracy and timely execution of VOD marketing channels including Email, IMG tactics, Online Banners, External Banners, Cross Channel, and Bill Media.
6. Analyze and optimize VOD marketing campaigns and promotional results.