Product Lead

Auxo | Growth Partner; United States; Remote; USD 85,000 - 725,000; Full time

Job summary

A leading growth partner is seeking a Product Lead specialized in AdTech/MarTech to drive product direction for a performance marketing platform. The ideal candidate will own the core tech stack, collaborate cross-functionally, and leverage AI/ML for product innovation, ensuring rapid growth and customer success.

Qualifications

• Proven experience building AdTech/MarTech products.
• Strong grasp of performance marketing details.
• Experience in designing and shipping complex tools.

Responsibilities

• Own and scale the core AdTech stack.
• Define technical product architecture.
• Translate strategy into specs for engineers.

Skills

AdTech/MarTech

Performance marketing

System thinking

AI/ML integration

Technical collaboration

Tools

Segment

Firebase

PostHog

Job description

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Direct message the job poster from Auxo | Growth Partner

Founder @ Auxo | LP @ Brightspark Ventures | Helping early-stage startups scale smarter

Title: Product Lead – AdTech / MarTech

Location: United States (Remote)

Type: Full-time

Auxo is hiring on behalf of a fast-growing performance marketing platform used by 200+ brands globally. Our client is redefining how high-intent audiences are activated across the web—through media buying, commerce content, affiliate, and beyond.

We're looking for a Product Lead with deep AdTech/MarTech expertise—someone who knows how to build performance-driven systems from the ground up and thrives at the intersection of architecture, speed, and strategy.

This isn’t a backlog-driven PM role. This is a high-impact, high-ownership opportunity to shape product direction at the core of the platform, working directly with engineering, leadership, and real customer feedback loops.

What you’ll be doing

• Own and scale the core AdTech stack—media buying, bidding, attribution, optimization
• Define technical product architecture across campaign tools, targeting, and tracking
• Translate strategy into specs that engineers love—clear, thoughtful, and executable
• Partner with cross-functional teams to ship fast, iterate, and unlock growth
• Leverage AI/ML opportunities to drive automation and personalization
• Identify and prioritize strategic bets based on market gaps and user data
• Act as the product engine behind revenue growth and customer success

What you bring

• Proven experience building AdTech/MarTech products (e.g., attribution engines, DSPs, affiliate or commerce platforms)
• A strong grasp of how performance marketing actually works—pixels, bidding, ROAS, CPA, conversions, etc.
• You’ve worked closely with engineering to design and ship technically complex tools
• You can dive into architecture discussions and help connect backend, data, and business layers
• You’re a product builder who thinks in systems, solves problems fast, and thrives in ambiguity

Bonus

• Experience integrating with content commerce engines, ad servers, or publisher networks
• Comfortable reading or writing logic—hands-on enough to test your own assumptions
• Familiar with tools like Segment, Firebase, PostHog, or experimentation frameworks
• Experience embedding AI/ML or LLMs into product workflows

If you're an experienced product operator who’s lived and breathed performance marketing—and you're ready to lead product in an environment that values speed, ownership, and execution—we’d love to connect.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Engineering

• Industries

  Marketing Services and Internet Marketplace Platforms

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