Product Associate, B2C

OPEN Healthcare; Gardena (CA); On-site; USD 72,000 - 80,000; Full time

Benefits offered by this job

Health, Vision, Dental, and Life

401(k) with matching

Paid vacation and sick time

Paid holidays

Flexible spending account

ADP discounts

Job summary

OPEN Healthcare US seeks a Product Associate to support the Associate Product Manager in taking consumer diagnostic products from concept to launch and growth. You will collaborate with product, operations, e-commerce, IT, and regulatory teams in a laboratory-backed consumer business.

The role emphasizes turning market insight into customer-facing launches, coordinating with lab advisors, and building launch plans, timelines, and dashboards for management reviews.

Qualifications

• Bachelor’s degree preferred in Business, Marketing, Biology, Public Health, or related field or equivalent work experience.
• 0–2 years of experience in product management, product marketing, e-commerce, business analysis, or consulting.
• Proven experience in market research, competitive analysis, and/or pricing analysis.
• Strong proficiency in Excel (pivot tables, lookups, basic modeling) and PowerPoint.
• Strong written and verbal communication skills with the ability to turn data into clear recommendations.

Responsibilities

• Prepare product briefs and requirement summaries for launches.
• Gather clinical and medical insights to inform positioning and messaging.
• Turn feedback and sales data into product insights and roadmap inputs.
• Conduct competitive analysis and maintain a competitor tracker.
• Support market research and opportunity sizing for new panels, channels, and partnerships.
• Assist with pricing work: benchmarking, cost-of-goods, margins, bundles.

Skills

Market research

Pricing analysis

Excel

PowerPoint

Data interpretation

Communication

Education

Bachelor's degree preferred

Tools

HubSpot

Google Analytics

Asana

Mondey.com

Job description

OPEN Healthcare is a CLIA-certified clinical laboratory delivering high-quality, reliable, and affordable testing with accurate, rapid results. Through our consumer brands, AllrangeKit and Allrange Wellness, we bring that laboratory capability directly to customers. Learn more aboutOHUS at www.ohcus.com.

This role is ideal for someone passionate about consumer healthcare products and turning market insight into launches that reach real customers. As our Product Associate, you will support the Associate Product Manager in ensuring the success of our B2C diagnostic products, from concept through launch and growth, while learning how product, operations, e-commerce, IT, and regulatory compliance work together in a laboratory-backed consumer business.

ROLES & RESPONSIBILITIES

Brand & Product Management

• Support product development and launch by preparing product briefs and requirement summaries, and coordinating design, packaging, and positioning inputs.
• Gather clinical and medical insights (test indications, panel content, turnaround) with the lab and medical advisors to inform positioning and messaging.
• Turn customer feedback, reviews, support tickets, and sales data into product insights and roadmap inputs.
• Conduct competitive analysis (test menus, pricing, turnaround time, channels, positioning) and maintain a living competitor tracker.
• Support market research and opportunity sizing for new panels, channels, and partnerships.
• Support pricing work: competitor benchmarking, cost-of-goods and unit-economics models, margin and promotion-headroom analysis, and bundle or subscription modeling.
• Prepare FAQs, internal training materials, and enablement content for sales and customer service.

Launch Coordination & Operational Excellence

• Build and maintain launch plans, timelines, and checklists across marketing, creative, lab operations, customer service, QMS, and fulfillment, and track open items to closure.
• Track the order-to-result journey (order, shipment, specimen return, lab processing, result delivery), monitor cycle times, and flag bottlenecks. This is also how you build a working understanding of the laboratory business.
• Track kit supply chain status: inventory, components, packaging, and labeling.
• Support marketplace and fulfillment operations: inbound shipments, inventory and replenishment, listing issues, account health, and fees and reimbursements.
• Serve as day-to-day contact for fulfillment partners (receiving, kit assembly, order fulfillment, returns), reconcile inventory across records, and elevate service issues.
• Maintain product pages, pricing, FAQs, and listings on consumer websites and marketplaces, and verify updates go live correctly.
• Track channel and campaign performance across the website, marketplaces, and paid media.

IT & Systems Administration

• Support cross-functional IT projects by documenting requirements, testing releases, and logging issues.
• Assist with administering product, order, and customer data systems, including the physician-ordering and consultation workflows (testing, data QA, issue tracking).

Regulatory & Compliance Support

• Prepare and submit product, labeling, and marketing materials for QMS and regulatory review, track review status, and keep records of approvals.
• Implement approved changes only; no content is published before approval.
• Follow HIPAA and company privacy policies, and elevate questions or concerns.

Reporting

• Prepare presentations, reports, and dashboards for management reviews and strategic planning.
• Support additional projects as business needs require.

POSITION REQUIREMENTS

• Bachelor’s degree preferred in Business, Marketing, Biology, Public Health, or a related field of study, or equivalent work experience
• Minimum of 0 to 2 years of experience in product management, product marketing, e-commerce, business analysis, or consulting (internships count toward this)
• Proven experience in market research, competitive analysis, and/or financial or pricing analysis
• Strong proficiency in Excel (pivot tables, lookups, basic modeling) and PowerPoint
• Strong written and verbal communication skills, with the ability to turn data into clear recommendations
• Highly organized and detail-oriented, able to manage multiple projects and deadlines at once
• Comfortable working across departments and with outside vendors
• Ability to adapt to a fast-paced and evolving work environment
• Must perform other duties as assigned. All employees may be asked to take on additional projects or responsibilities outside of this document, including but not limited to covering for colleagues or handling unexpected tasks, as business needs require.
• Must be able to work on-site in our Gardena laboratory/office

LICENSE & CERTIFICATION REQUIREMENTS

• None required

PREFERRED QUALIFICATIONS

• Exposure to DTC or e-commerce product launches, including Walmart Marketplace or other third-party channels
• Experience with CRM or analytics tools (e.g., HubSpot, Google Analytics) or project management tools (e.g., Asana, Monday.com)
• Basic understanding of CLIA, FDA, or HIPAA regulatory environments
• Hands-on experience with Amazon Seller Central and FBA
• Experience working with 3PL or fulfillment vendors
• Experience or coursework in healthcare, diagnostics, life sciences, or consumer health
• Bilingual in Korean and English is a plus
• Curious, self-starting, and eager to grow into a Product Manager role

SCHEDULE

• 9:00 AM to 5:30 PM, Monday to Friday. Occasional evening or weekend work may be needed around product launches or events.

PERKS & BENEFITS

• Health, Vision, Dental, and Life Insurance.
• 401(k) retirement savings plan with up to 4% matching
• Paid vacation and sick time-off
• Paid holidays
• Flexible spending account
• Discounts offered by ADP

OPEN Healthcare US offers a competitive salary and benefits package. The reasonable estimated salary for this role ranges from $71,500 to $80,000 per year. Actual compensation is based upon factors such as the candidate’s education, skills, qualifications, related work experience, etc.

OPEN Healthcare US is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. OPEN Healthcare prohibits discrimination on any basis protected under federal, state, or local law, regulation, or ordinance or company policies. All employment decisions are based on individual qualifications and business need.

Check out our website to learn more about our company at www.ohcus.com. Pursuant to the California Consumer Privacy Act, please review the notice available on our website, https://us.ohc.global/privacy, to understand our online and offline practices regarding the collection, use, and disclosure of “personal information” of job applicants who reside in California.

The position responsibilities outlined above are intended to define the general contents and requirements to perform this job. It is not to be taken as a complete statement of responsibilities or requirements. This job description does not restrict the Company’s right to assign or reassign duties and responsibilities to this job as needed.