Product Analytics & Funnel Insights Lead

Ex; San Francisco (CA); On-site; USD 140,000 - 185,000; Full time

Job summary

Ex in San Francisco seeks a hands-on Product Analytics Engagement Manager to own product performance analytics across customer acquisition and engagement journeys. You will lead recurring reporting, funnel and channel analytics, anomaly investigations and impact sizing, partnering with Finance on forecasts.

You will develop dashboards, measurement frameworks, and translate insights into actionable business recommendations across Product, Credit, Risk, and other stakeholders.

Qualifications

• 7+ years of experience in Product Analytics, Digital Analytics, Funnel Analytics or Customer Journey Analytics.
• Strong proficiency in SQL and working knowledge of Python or R.
• Experience with recurring reporting, dashboards and analytical pipelines.
• Understanding of customer funnels, conversion metrics and digital journeys.
• Experience in forecasting, variance analysis and impact assessment.
• Excellent communication and stakeholder management skills.
• Master’s degree in a quantitative discipline or BA/BS with relevant experience.

Responsibilities

• Own weekly and monthly reporting across eligibility, impressions, applications, submissions and conversion.
• Build and maintain end-to-end funnel and channel reporting across digital journeys.
• Analyze customer journeys to identify drop-offs, friction points and performance trends.
• Investigate anomalies and perform root-cause analysis across key product and channel metrics.
• Quantify the impact of product bugs, system issues and data incidents.
• Partner with Finance to validate forecasts, assumptions and variances.
• Conduct ad-hoc deep dives for Product, Credit, Risk, Fraud and other stakeholders.
• Develop dashboards and measurement frameworks for product and funnel performance.
• Translate findings into clear business insights and recommendations.

Skills

SQL

Python/R

Funnel analytics

Recurring reporting

Root-cause analysis

Forecasting

Web analytics tools

Stakeholder management

Data storytelling

Education

Master’s degree in a quantitative discipline

BA/BS with relevant experience considered

Tools

HEAP

Google Analytics

Job description

Ex in San Francisco seeks a hands-on Product Analytics Engagement Manager to own product performance analytics across customer acquisition and engagement journeys. You will lead recurring reporting, funnel and channel analytics, anomaly investigations and impact sizing, partnering with Finance on forecasts.

You will develop dashboards, measurement frameworks, and translate insights into actionable business recommendations across Product, Credit, Risk, and other stakeholders.