Product Analyst, Digital Experience

60 Insperity Services, L.P.; Houston (TX); On-site; USD 60,000 - 80,000; Full time

Job summary

60 Insperity Services, L.P. is looking for a digital communications specialist to drive knowledge sharing and support the Sales organization. The role involves content management, analysis of sales communication platforms, and training materials development.

Ideal candidates will have a Bachelor’s degree, 3-5 years of experience, and strong analytical and communication skills. This position is located in Houston, Texas, offering a dynamic work environment with opportunities for professional growth.

Qualifications

• 3-5 years of experience in digital communications, product support or related field.
• Strong problem-solving skills to identify and leverage opportunities for improvement.
• Ability to manage multiple priorities effectively in a fast-paced environment.

Responsibilities

• Support Sales Communications technologies and analyze platform usage.
• Develop training materials and conduct user training.
• Document operational processes to optimize digital experience.

Skills

Digital communications

Analytical skills

Instructional design

Communication skills

Microsoft Office proficiency

HTML knowledge

Education

Bachelor’s degree in business, marketing, communications or related field

Tools

Content management systems

Adobe Creative Suite

Job description

SUMMARY

This position is responsible for helping drive the knowledge sharing, digital communications and collaboration efforts of Insperity's Sales organization. Performs analysis and provides support for the Sales organization's knowledge sharing platform, digital signage and sales communication channels. Creates, edits and manages content focused on increasing institutional knowledge and information sharing. Assists with strategic planning, content governance and cross-functional coordination to support the digital user experience aimed at increasing employee productivity and organizational efficiency.

RESPONSIBILITIES

• Supports applicable Sales Communications technologies.
• Analyzes platform usage, content effectiveness and user engagement to identify trends, gaps and opportunities for improvement.
• Evaluates tools, systems, and platforms for various projects and initiatives, as needed.
• Develops training materials and trains end-users, content owners and other system users.
• Defines report requirements, analyzes feature performance, submits recommendations based on findings and implements proactive changes.
• Identifies new data sources as needed to help ensure robust, well-rounded analysis.
• Conducts meetings and strategy discussions with business and vendor teams to review requirements, collaborate, address open issues and questions and close gaps.
• Drives toward on-time, quality deliverables in a complex and dynamic business environment while actively managing stakeholder expectations.
• Writes, edits, proofreads and distributes communication in accordance with the established standards of quality service to internal clients.
• Documents all operational processes and procedures to optimize support of digital experience.
• Conducts quality assurance audits of content on the knowledge sharing platform and implements improvements to increase employee engagement, productivity and organizational efficiency.
• Identifies, develops and manages a variety of multimedia communication vehicles for distribution to sales.
• Provides support for key initiatives and events, including the annual InCompass Sales & Marketing conference, Fall Campaign kickoff and Inspire Salescast as needed.
• Partners with the Product Manager to support development of product documentation, business processes and technology roadmaps that advance strategy, establish standards and enable scalable solutions across the digital communications ecosystem.

QUALIFICATIONS

• Bachelor’s degree in business, marketing, communications or a related field, or equivalent experience.
• 3-5 years of experience in digital communications, product support, analytics, instructional design or a related field.
• Experience working with digital platforms, content management systems or communication tools preferred.
• Strong analytical and problem-solving skills, with the ability to translate data into clear, actionable insights and identify opportunities for improvement.
• Strong written and verbal communication skills, including the ability to simplify complex concepts and create clear, effective content for different audiences.
• Ability to balance independent work with collaboration in a fast-paced, team-oriented environment while building credibility with stakeholders at all levels.
• Ability to manage multiple priorities, work effectively in ambiguity and adapt to evolving priorities while delivering high-quality work on time.
• Strong attention to detail with a focus on quality, consistency and continuous improvement.
• Proficiency in Microsoft Office, especially Excel and PowerPoint, with the ability to analyze data and present information effectively.
• Curiosity, initiative, a growth mindset and openness to coaching, feedback and continuous development.
• Knowledge of Sales Operations and experience supporting digital platforms, instructional design, multimedia content development or related communication tools is preferred.
• Experience with video production, graphic design or multimedia tools such as Adobe Creative Suite is preferred.
• Basic knowledge of HTML coding is preferred.

Insperity is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.