Principal Technical Product Marketing Manager

Movable Ink; New York (NY); On-site; USD 185,000 - 240,000; Full time

Benefits offered by this job

Medical benefits

Bonus potential

Job summary

Movable Ink, a leader in content personalization, seeks a Technical Product Marketing Manager to own the platform’s technical positioning including integrations, architecture, data flows, APIs, and feature differentiation for CIOs and IT leaders.

You will collaborate with Marketing, Product, Engineering, Sales, and Solutions to translate capabilities into compelling stories and to create technical content and enablement for complex enterprise deals.

Qualifications

• 5+ years in product marketing or technical marketing for B2B SaaS.
• Experience in Martech, customer data, marketing automation, or CRM.
• Proficient with APIs, integrations, and data architectures.
• Ability to translate tech into clear narratives for CIOs and IT leaders.
• Experience creating technical sales assets and enablement materials.

Responsibilities

• Own technical product positioning across the platform.
• Translate APIs, integrations, and data flows into messaging.
• Partner with Product and Engineering through the product lifecycle.
• Develop integration narratives with ESPs, CDPs, and data warehouses.
• Create architecture diagrams, data flows, guides, and battlecards.
• Collaborate with Sales and Solutions on enterprise opportunities.
• Develop technical enablement, demos, and talk tracks.
• Maintain scalable technical content and RFP responses.
• Build thought leadership through blogs, webinars, and events.

Skills

APIs

Integrations

Data flows

Cloud architecture

Executive communication

Job description

Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan. We’re looking for a Technical Product Marketing Manager to own the technical positioning of our platform, including integrations, architecture, data flows, APIs, and feature-level differentiation. You’ll work closely with Marketing, Product, Engineering, Sales, and Solutions to translate technical capabilities into clear, compelling stories for CIOs, IT leaders, data teams, engineers, and other technical buyers. You’ll also create the technical content and enablement our revenue teams need to compete in complex enterprise deals.

Responsibilities

• Own technical product positioning and feature-level differentiation across the platform.
• Translate product architecture, APIs, integrations, and data flows into clear messaging for technical and executive audiences.
• Partner with Product and Engineering throughout the product lifecycle to develop accurate, differentiated positioning and launch narratives.
• Build integration narratives and “better together” stories across ESPs, CDPs, data warehouses, DAMs, and other enterprise technologies.
• Create technical sales assets, including architecture diagrams, data flows, integration guides, one-pagers, battlecards, and objection-handling materials.
• Partner with Sales and Solutions teams on complex enterprise opportunities where technical differentiation can influence the deal.
• Develop technical enablement, discovery frameworks, demo narratives, and talk tracks for CIO, IT, data, and engineering audiences.
• Build and maintain scalable technical content, RFP responses, and enablement resources as the product and competitive landscape evolve.
• Develop technical thought leadership across blogs, webinars, campaigns, analyst conversations, and industry events.

Qualifications

• 5+ years of experience in product marketing, technical marketing, solutions engineering, or a related B2B SaaS role.
• Experience in Martech, customer data, marketing automation, CRM, or a related technology ecosystem.
• Strong understanding of APIs, integrations, data flows, cloud architecture, and SaaS technologies.
• Experience creating technical content such as architecture diagrams, integration guides, technical one-pagers, and sales materials.
• Experience partnering with Product, Engineering, Sales, Solutions Engineers, or Solutions Consultants.
• Ability to communicate effectively with CIOs, CTOs, IT leaders, data architects, engineers, and executive stakeholders.
• Strong written, verbal, presentation, and storytelling skills, with the ability to simplify complex technical concepts.

Nice to Have

• Experience supporting enterprise RFPs and technical evaluations.
• Familiarity with CDPs, ESPs, marketing clouds, data warehouses, and data activation workflows.
• Experience building technical sales or enablement programs at scale.
• Experience working with technology partners and developing integration or “better together” narratives.

The base pay range for this position is $185,000 - $240,000/year, which can include additional bonus depending on the position ultimately offered, in addition to a full range of medical, financial, and/or other benefits. The base pay offered may vary depending on job-related knowledge, skills, and experience.

Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger. We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.