Principal Product Manager, Growth and Experience (Fully Remote)

Change.org; United States; Remote; USD 90,000 - 140,000; Full time

Job summary

Change.org is seeking a growth-minded professional to own the end-to-end participant journey for Ideas for Change, from discovery to repeated engagement and conversion. You will leverage data to diagnose funnel drop-offs, run experiments, and ship improvements that boost voting activation and build lasting habits.

Collaborating with design, engineering, and data teams, you'll expand earned reach through viral loops and optimize ad-to-landing-page funnels.

Responsibilities

• Own end-to-end participant journey for Ideas for Change, from discovery to repeated engagement, driving conversion.
• Use data to diagnose funnel drop-offs, design experiments, and ship improvements increasing voting activation.
• Collaborate with design, engineering, and data to grow earned reach and optimize funnels.

Skills

Data analysis

A/B experiments

Funnel optimization

Cross-functional collab

Job description

• - Own the end-to-end participant journey for Ideas for Change, from discovery to repeated engagement, driving conversion at every stage.
• - Use data to diagnose funnel drop-offs, design experiments, and ship improvements that lift voting conversion and build lasting habits.
• - Collaborate cross-functionally with design, engineering, and data to grow earned reach through viral loops and optimize ad-to-landing-page funnels.