Principal PM - AI-Driven Premium Catalog

Amazon Inc.; Seattle (WA); On-site; USD 180,000 - 243,000; Full time

Job summary

Amazon Inc. is seeking a seasoned product manager to own the content freshness strategy for its premium product catalog in Seattle. You will define scalable AI-enabled content pipelines, guiding brand onboarding and ensuring elevated media across product pages and brand stores.

You will collaborate with engineering to automate content quality and drive measurable improvements in catalog quality and conversion, with a focus on scalable, high-impact experiences for customers.

Qualifications

• Bachelor's degree
• Experience owning/driving roadmap strategy and definition
• Experience with feature delivery and tradeoffs of a product
• Experience technical product management
• Experience communicating clearly and concisely with leadership, stakeholders, and cross-functional teams
• 5+ years of product management experience, preferably in content, media, or catalog quality
• Experience building and scaling content pipelines or content management systems
• Experience working directly with Engineers on product enhancements
• Experience in project management methodologies, business analysis, or process improvement
• Experience in e-commerce product listing & catalog
• Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices
• Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences
• Familiarity with generative AI content workflows (image generation, video/motion, product photography)
• Experience managing brand relationships and content onboarding at scale
• Track record of driving catalog quality improvements measured by conversion lift
• Experience with A/B testing platforms and experimentation at scale

Responsibilities

• Own the content freshness strategy for premium products, ensuring the premium catalog maintains elevated, brand-quality content across product detail pages, brand stores, and customer experience surfaces.
• Define and scale the generative AI content pipeline, working with content production teams to generate elevated media across the premium catalog.
• Drive coverage metrics toward ensuring premium product pages include at least one AI-assisted content piece on their pages and surfaces.
• Lead brand outreach and content onboarding, guiding brands to provide elevated content modules and prioritizing high-traffic products.
• Own the elevated content program, managing rollout of enhanced content modules across premium products and informing worldwide rollout decisions.
• Develop the content generation strategy to populate premium experiences at scale, including workflow pilots and volume planning.
• Partner with science and engineering to automate content quality assessment and maintain content freshness.
• Measure and report content health with KPIs and identify gaps requiring intervention.

Skills

Roadmap strategy

Product management

Cross-functional leadership

Clear communication

Generative AI prompting

E-commerce catalog

A/B testing

Content pipelines

Education

Bachelor's degree

Job description

Amazon Inc. is seeking a seasoned product manager to own the content freshness strategy for its premium product catalog in Seattle. You will define scalable AI-enabled content pipelines, guiding brand onboarding and ensuring elevated media across product pages and brand stores.

You will collaborate with engineering to automate content quality and drive measurable improvements in catalog quality and conversion, with a focus on scalable, high-impact experiences for customers.