Principal Graphics and Visual Designer

Dell Technologies Inc.; Austin (TX); On-site; USD 120,000 - 180,000; Full time

Job summary

Dell Technologies Inc. in Austin, Texas, is seeking a Principal Graphics and Visual Designer to lead the development of visual design solutions across products and packaging.

You will focus on graphic design, visual storytelling, brand expression, and product visual identity, shaping cohesive customer experiences. Collaborate with Industrial Designers, Packaging Engineers, CMF, Brand, Software, Marketing and external partners to ensure visual language is consistent and impactful across platforms

Qualifications

• Lead development of visual design solutions across products, packaging.
• Collaborate with Industrial Designers, Packaging Engineers, CMF teams, Brand, Software, Marketing and external partners.
• Deep understanding of product aesthetics, visual identity systems, and 3D visualization.

Responsibilities

• Lead the development of visual design solutions across products and packaging.
• Collaborate with cross-functional teams to create cohesive, meaningful customer experiences.
• Translate design trends into future product experiences and visual language.

Job description

We're continually raising the bar in Visual Design. Our team delivers globally aligned, best-in-class solutions that elevate customer experiences through compelling visual communication, brand expression, product graphics, and innovation. We undertake research, concept development, validation, stakeholder alignment, and executive engagement to create design solutions that balance aesthetics, functionality, manufacturability, and business impact.

Join us to do the best work of your career and make a profound social impact as a Principal Graphics and Visual Designer on our Experience Design Group in Austin, Texas.

What You'll Achieve

As a Principal Graphics and Visual Designer, you will lead the development of visual design solutions across products, packaging. This role is primarily focused on graphic design, visual storytelling, brand expression, and product visual identity.

You will collaborate closely with Industrial Designers, Packaging Engineers, CMF teams, Brand, Software, Marketing, and external partners to create cohesive, meaningful, and impactful customer experiences.

The ideal candidate combines exceptional graphic design expertise with a deep understanding of product aesthetics, visual identity systems, and 3D visualization. You should be equally comfortable creating a product logo, developing a visual language for a product family, generating compelling renderings, and translating design trends into future product experiences.