Principal Commercialization

Cricket Wireless LLC.; Dallas (TX); On-site; USD 158,000 - 237,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement

Paid Time Off and Holidays

Paid Parental Leave

Disability Benefits

Life Insurance

Employee discounts on AT&T mobility &

Job summary

AT&T is seeking a seasoned enterprise transformation leader to drive strategy across Global Enterprise, International, and Public Sector markets from Dallas. Lead the go-to-market evolution for AI-enabled networking, dark fiber, and high-capacity services while aligning sales, product, and channel efforts to win in a dynamic enterprise technology landscape.

You will shape large-scale transformation programs, partner with senior executives, and deliver measurable growth through improved customer

Qualifications

• Bachelor's degree preferred; 10+ years in commercialization, business strategy, enterprise sales, or related fields.
• Experience leading large-scale transformation initiatives and cross-functional programs.
• Strong leadership and strategic advisory skills to senior executives.

Responsibilities

• Enterprise Transformation Strategy: Develop and execute strategic initiatives transforming enterprise sales motion to meet evolving demands driven by AI adoption, bandwidth needs, and emerging connectivity technologies.
• Go-to-Market Leadership: Translate growth objectives into actionable GTM strategies across Global Enterprise, International, and Public Sector.
• Customer Success Strategy: Define and evolve the CSM strategy for enterprise customers, aligning lifecycle management with revenue growth.
• Performance & Strategic Insights: Evaluate product, channel, and segment performance using advanced analytics and market insights.
• Program & Change Management: Lead cross-functional transformation programs from concept to implementation with measurable outcomes.
• Executive Stakeholder Engagement: Advise senior leadership and drive alignment across Product, Sales, Customer Success, Technology, and Operations.
• Job Contribution: Design and implement large-scale transformation strategies with significant revenue impact and mentorship to others.

Skills

Enterprise transformation

Go-to-market leadership

Customer success strategy

Program & change management

Executive stakeholder engagement

Education

Bachelor's degree

Job description

This is a full-time onsite role based in the location(s) posted and is performed from the designated work location five days per week. No relocation is offered.

Overall Purpose Lead distribution and transformation strategy for AT&T's Enterprise Business segment, accelerating growth across Global Enterprise, International, and Public Sector markets. This role is responsible for shaping the future go-to-market model for advanced connectivity solutions, including AI-enabled networking, dark fiber, and high-capacity networking services, while driving continued growth in mobility and IoT. The position will define and execute transformation initiatives across sales, customer success, and channel strategies to ensure AT&T remains positioned to win in an evolving enterprise technology landscape.

Key Roles and Responsibilities

Enterprise Transformation Strategy

Develop and execute strategic initiatives that transform AT&T's enterprise sales motion to meet evolving customer demands driven by AI adoption, increased network bandwidth requirements, and emerging connectivity technologies. Assess and recommend future-state organizational capabilities, sales models, and operating frameworks needed to support growth in advanced networking solutions and mobility services Identify market trends, customer needs, and competitive shifts that influence long-term enterprise growth strategies.

Go-to-Market Leadership

Translate corporate growth objectives into actionable go-to-market strategies across Global Enterprise, International, and Public Sector customer segments. Drive commercialization plans for both emerging technologies and established product portfolios, balancing growth across advanced connectivity, mobility, IoT, and managed solutions. Partner with Sales, Product, Finance, and Operations teams to optimize market positioning and accelerate adoption of strategic offerings.

Customer Success Strategy

Define and evolve the Customer Success Manager (CSM) strategy for enterprise customers, ensuring alignment between customer lifecycle management, retention objectives, and revenue growth opportunities. Establish frameworks, processes, and success metrics that enhance customer value realization and long-term loyalty.

Performance & Strategic Insights

Continuously evaluate product, channel, and segment performance using advanced analytics, market intelligence, and customer insights. Recommend strategic adjustments to improve growth, market share, customer acquisition, and retention outcomes.

Program & Change Management

Lead complex, cross-functional transformation programs involving multiple business units and executive stakeholders. Manage large-scale initiatives from concept through implementation, ensuring alignment, adoption, and measurable business outcomes.

Executive Stakeholder Engagement

Serve as a trusted advisor to senior leadership, providing strategic recommendations on enterprise growth opportunities, sales transformation priorities, and commercialization investments. Drive alignment across Product, Sales, Customer Success, Technology, and Operations organizations.

Job Contribution

Recognized expert responsible for designing and implementing large-scale transformation strategies that influence enterprise-wide business performance. Leads highly visible initiatives with significant revenue and growth implications. Operates with substantial autonomy and regularly engages senior executives to shape strategic direction and investment decisions. Acts as a mentor and thought leader across the organization.

Supervisor

No

Education/Experience

Bachelor's degree (BS/BA) preferred 10+ years of experience in commercialization, business strategy, enterprise sales, customer success, or related fields Experience leading large-scale transformation initiatives and cross-functional programs preferred

Principal Commercialization jobs earn between $158,200.00 - $237,400.00 USD Annual

Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours: 40 Time Type: Regular Location: Dallas, Texas Salary Range: $158,200.00 - $237,400.00

AT&T's Commitment to Equal Employment Opportunity

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic protected by federal, state, or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.

About AT&T

We are pioneers of making connections and have been ever since Alexander Graham Bell invented the telephone and founded our company. That was nearly 150 years ago, and we haven’t stopped innovating since. At our core, we help bring families, communities, and businesses together with the products and services they need to thrive every day. From the widespread and growing availability of 5G and Fiber to working on things we once only dreamed of—at AT&T, we create connections that change the world.