Principal AI Communications Lead

Intuit, Inc.; United States; On-site; USD 199,000 - 270,000; Full time

Job summary

Intuit, Inc. is seeking a Principal Communications Manager for the QuickBooks team to drive high-visibility earned and owned programs across Intuit Intelligence.

You will translate AI breakthroughs into compelling narratives for major US outlets and our customer base, partnering closely with executives and Product Marketing. This role requires an independent operator who can shape launches, manage issues across time zones, and measure impact with data-driven insights while advancing Intuit's

Qualifications

• 12+ years of PR and media relations experience with top-tier US media relationships in tech, business, and fintech.
• Proven ability to partner with senior leaders and cross-functional teams to drive high-impact narratives.
• Expertise in multi-channel, 360-degree campaigns translating complex tech narratives into clear copy and leveraging AI tools.
• Experience collaborating with international teams across time zones and leading proactive issues management.

Responsibilities

• Lead high-profile communications initiatives aligned with QuickBooks' objectives and expert media relations benchmarks.
• Create and place compelling stories across top-tier US media outlets and manage press relationships.
• Coordinate with Product Marketing and agency partners to anchor a cross-brand platform narrative.
• Measure outcomes with analytics and refine media strategy based on data and press feedback.

Skills

Media relations

Cross-functional partnership

Storytelling

Global experience

Job description

Intuit, Inc. is seeking a Principal Communications Manager for the QuickBooks team to drive high-visibility earned and owned programs across Intuit Intelligence.

You will translate AI breakthroughs into compelling narratives for major US outlets and our customer base, partnering closely with executives and Product Marketing. This role requires an independent operator who can shape launches, manage issues across time zones, and measure impact with data-driven insights while advancing Intuit's