PreSonus Marketing Operations Manager Remote US

Fender Musical Instruments Corporation; Louisiana; Remote; USD 90,000 - 115,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Operations Manager to lead marketing initiatives and drive direct-to-consumer sales. This pivotal role involves managing a motivated team, optimizing marketing technology, and collaborating with various stakeholders to align with business goals. The ideal candidate will bring strong analytical skills, project management expertise, and a deep understanding of digital marketing tools. If you're passionate about driving marketing success and want to make an impact in a creative environment, this opportunity is perfect for you.

Benefits

Medical Insurance

Dental Insurance

401(k) Plan

Paid Time Off

Equipment Purchase Program

Qualifications

• 5+ years of experience in marketing operations or digital marketing.
• Strong understanding of CRM systems and digital marketing tools.

Responsibilities

• Manage a team focused on CRM and advertising operations.
• Oversee marketing technology stack and direct-to-consumer initiatives.

Skills

CRM Systems

Digital Marketing Tools

E-commerce Platforms

Project Management

Analytical Skills

Leadership Skills

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Tools

Email Marketing Platforms

Analytics Platforms

Marketing Automation Platforms

Job description

Fender Musical Instruments Corporation is a world famous brand with offices across the globe. Based in Baton Rouge, LA, PreSonus is a leading designer and manufacturer of both recording and live sound hardware and software solutions that solve real-world problems for real working creatives.

An American icon, Fender was born in Southern California and has built a worldwide influence extending beyond the studio and the stage. A Fender is more than an instrument, it’s a cultural symbol that resonates globally.

We are searching for a remote Marketing Operations Manager. The Marketing Operations Manager is a pivotal leadership role responsible for driving direct-to-consumer sales, operational efficiency and strategic execution of PreSonus marketing initiatives. This role manages critical marketing platforms, oversees revenue-driving programs, and collaborates with internal teams and external partners to ensure alignment with business goals.

Essential Functions:

• Manage and mentor a highly motivated team focused on CRM, advertising operations and online properties, such as PreSonus.com, My.PreSonus.com and PreSonusAcademy.com.
• Manage and optimize the PreSonus marketing technology stack (CRM, email marketing, analytics, and automation platforms).
• Responsible for the implementation of DTC (direct-to-consumer) initiatives and track DTC online revenue goals for PreSonus hardware and software products.
• Responsible for the publication and maintenance of all online content across platforms, including product, solution and webstore pages.
• Lead global merchandising strategies on web, retail channels, and Amazon.
• Collaborate with Sales and Marketing leadership to help drive US trade and retail marketing programs for key channel accounts.
• Oversee integrations between marketing and sales tools to ensure seamless data flow.
• Manage outside agencies to execute advertising across key online accounts and oversee marketing operations contracts and agreements with 3rd party services and vendors.
• Track, measure, analyze, and report on key marketing metrics.
• Build and maintain dashboards and reports to provide data-driven insights for decision-making.
• Implement attribution models to assess marketing impact.
• Additional Duties as assigned.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 5+ years of experience in marketing operations, digital marketing, or related roles.
• Strong understanding of CRM systems, digital marketing tools, and e-commerce platforms.
• 4+ years of experience in pro audio and recording-related fields.
• Proven experience managing budgets and vendor relationships.
• Exceptional project management and leadership skills.
• Strong analytical and strategic thinking abilities.
• Excellent communication and interpersonal skills.

About Fender Musical Instruments:

Fender Musical Instruments Corporation (FMIC) is one of the world’s leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender, Squier, Presonus, Gretsch, Jackson, EVH, Charvel, Bigsby, and Groove Tubes, among others. For more information, visit www.fender.com. FMIC offers a competitive benefits package which includes medical, dental, 401(k), paid time off, and an equipment purchase program to help you get the band back together. Fender Musical Instruments Corporation is an equal opportunity employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, disability, veterans’ status, sexual orientation, or any other protected factor.

Fender is required by law in certain jurisdictions to include a pay scale in the job posting for this position. The pay scale for this position is $90,000.00- $115,000.00.

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