PR Manager, Commercial Real Estate

Socket.dev; Washington (District of Columbia); Hybrid; USD 85,000 - 110,000; Full time

Benefits offered by this job

Annual stipend

Medical, dental, and vision benefits

401(k) with match

Hybrid schedule

Mental health days

Generous PTO and family leave

Job summary

The Brand Guild is seeking a Public Relations Manager to lead strategic storytelling for a portfolio of real estate, design and lifestyle clients. You’ll serve as day-to-day client lead, craft press materials, and drive coverage across local, regional, and national outlets.

Join a collaborative, fast-paced agency that values mentorship, professional development, and a strong media network. Hybrid schedule with three in-office days and generous benefits awaits.

Qualifications

• The candidate must have PR experience with a portfolio of clients.
• Ability to craft press materials and messaging.
• Strong relationships with media across real estate, design and lifestyle sectors.
• Excellent writing and editing abilities.
• Proven ability to manage multiple accounts and deadlines.

Responsibilities

• Develop and lead earned media strategies for commercial real estate clients.
• Pitch and secure coverage in local, regional, and national outlets.
• Craft press releases, media briefings, and messaging documents.
• Prepare spokespeople for interviews and events.
• Lead client relationships and supervise junior staff.

Skills

PR experience

Client leadership

Media relations

Writing skills

Project management

Job description

The Brand Guild is a full-service communications agency that crafts and tells the stories of iconic brands - we partner with the developers, placemakers, architects, and visionaries who are shaping cities and creating the neighborhoods of tomorrow through the introduction of exciting concepts across retail, architecture and design.

We’re looking for a Public Relations Manager to support strategic media initiatives for a portfolio of clients ranging from mixed-use destinations and groundbreakings to neighborhood festivals, innovative food and beverage concepts and design-forward retail. This person will be the lead storyteller and trusted partner to clients, driving coverage that positions them at the center of the cultural and commercial conversation.

Who You Are

• A strategic communicator who can confidently serve as a day-to-day client lead
• A creative thinker who sees story potential in everything from zoning approvals to zero-waste architecture
• A proactive media pro who can craft narratives that resonate across real estate, design, food, retail, and business press
• A skilled writer who brings clarity, purpose, and energy to every piece of communication
• A team player who thrives in a collaborative, fast-paced agency environment
• A mentor and manager who enjoys helping junior team members grow

What You’ll Do

Drive Strategic Storytelling

• Develop and lead earned media strategies for a range of commercial real estate clients
• Pitch and secure coverage across local, regional, and national outlets
• Craft press releases, messaging documents, media briefings, and communication plans
• Prepare and media-train client spokespeople for interviews and events

Lead Client Relationships

• Serve as a strategic thought partner and day-to-day lead for multiple accounts
• Collaborate cross-functionally with creative, events, and marketing teams to align on campaign goals and deliverables
• Concept and execute press-worthy activations, from ribbon cuttings to neighborhood block parties

Mentor and Manage

• Supervise and support junior team members and interns, providing thoughtful feedback and professional development
• Contribute as needed to new business proposals and internal strategic initiatives

What You Bring

• A minimum of 3 years of public relations experience, ideally in an agency setting
• Proven success leading client accounts and managing direct reports
• A strong network of media contacts and a deep understanding of the real estate and lifestyle press landscape
• Excellent writing, editing, and communication skills
• Strong organizational abilities and the capacity to manage multiple projects and priorities at once

Why You’ll Love Working Here

• People-first culture: A supportive, high-energy team that values creativity, collaboration, and balance
• Professional development: Annual stipend, training programs, and mentorship opportunities
• Comprehensive benefits: Fully paid medical, dental, and vision; FSA; life and disability insurance; 401(k) with match
• Time to recharge: Robust PTO policy, mental health days, and generous family leave
• Hybrid flexibility: Three in-office days that foster connection and creativity—plus flexibility to work your way
• Exciting clients: Work with mission-driven, city-shaping brands transforming the built environment

The Brand Guild is an equal opportunity employer committed to building an inclusive and equitable workplace. If you require accommodations during the hiring process, please contact [e-mail].